Summary
Overview
Work History
Education
Skills
Websites
Affiliations
Timeline
Certification
Generic

Kirsten Petersen

Lake Saint Louis,MO

Summary

Highly skilled Firearms & Archery Sales Associate with extensive experience in social media/content creation within hunting, tactical, and competition. I am seeking a challenging position where I can utilize and grow my knowledge and passion for firearms, archery, and the outdoors space, customer service, and marketing skills to contribute to the success of the organization.

Overview

10
10
years of professional experience
1
1
Certificate

Work History

Firearms and Archery Sales, Social Media/Content Creation

Weber Outfitters / Weber Tactical
03.2018 - 03.2024
  • Assisted in customer service and order placement.
  • Assembled, packaged, and shipped custom holsters from March 2018 to October 2018 for Weber Tactical.
  • May 2023 to March 2024 Assisted in bow maintenance, building arrows, and paper tuning for archery customers.
  • Focused sales on competition, hunting, recreation, and bow fishing.
  • Transitioned to full focus on social media and content creation on October 1, 2023
  • Organized, prioritized, and managed multiple projects according to a dedicated schedule.
  • Developed an effective social media strategy, for consistent growth in followers and engagement rates.

Firearms Sales Associate, Social Media/Content Creation

Ultimate Defense Firing Range & Training Center
12.2015 - 03.2024
  • Instructed in the safe and proper handling of firearms.
  • Provided education on different types of firearms, optics, suppressors, and gear.
  • Assisted customers in choosing the right firearm based on their concerns and purposes.
  • Answered questions about store policies and concerns to support positive customer experiences.
  • Increased sales by offering advice on purchases and promoting additional products and range memberships.
  • Managed 4473 Forms to ensure compliance with ATF guidelines
  • Assisted in multiple training courses.
  • Co-Instructor for Women Of Ultimate Defense, a monthly class for women in the firearms community.
  • Responsible for social media management and content creation since September 15, 2023

Barista

Starbucks
10.2020 - 05.2021
  • Developed customer connections to ensure continued sales.
  • Maintained a calm and professional demeanor in a fast-paced environment.
  • Addressed customer needs, resolved inquiries, and de-escalated challenges.
  • Prepared food and beverages according to quality, safety, and product standards.
  • Cleaned and sanitized work areas and equipment- Engaged customers during busy periods to create a positive atmosphere.
  • Kept up-to-date with industry trends, incorporating new ideas into drink preparation and presentation.
  • Used POS system to accurately enter orders and process payments.
  • Learned every menu item's preparation and numerous off-label drinks to meet customer needs.
  • Pleasantly interacted with customers during hectic periods to promote fun, positive environment.

Veterinary Reception/Assistant

Morgantown Veterinary Care
02.2014 - 09.2015
  • Administered routine and post-operative treatments under veterinarian supervision.
  • Educated clients on animal health and preventative care.
  • Restrained animals during examinations and immunizations.
  • Assisted with radiology, dentistry, critical care, and anesthesia procedures, from routine to emergency.
  • Handled and administered pharmaceuticals.
  • Managed in-house laboratory work and prepared lab work for shipping.
  • Fielded phone calls, scheduled appointments, and took messages for veterinarians.
  • Entered data into the computer system and organized paperwork.
  • Coordinated patient scheduling, check-in, check-out, and billing.
  • Resolved customer problems and complaints.
  • Handled confidential information with discretion, protecting sensitive data related to both employees and customers.

Education

Bachelor of Science - Veterinary Technology

Pierpont Community And Technical College
Fairmont, WV

Certification - Pharmacy Technician

St Charles Community College
City Of Saint Peters, MO

Skills

  • Digital Marketing & Social Media Strategy
  • Content Creation: Photography & Videography
  • Video Creation and Editing
  • Analytics and Market Research
  • Proficient in DaVinci Resolve, Premier Pro, Procreate, Lightroom, CapCut(Desktop), Canva, Klaviyo, Shopify, and Constant Contact
  • Copywriting
  • Content Production
  • Project Coordination and Team Leadership
  • Team Building and Leadership
  • Client Relationship Management
  • Networking
  • Proficiency with Multiple Social Media Platforms

Affiliations

  • Kryptek - Content/Influencer
  • Trekin Outdoors - Filming
  • Mo Vets Outdoors - Volunteer/Content
  • Sisterhood of the Outdoors - Content
  • Apls Outdoorz - Content
  • Barnett Crossbows - Content
  • WileyX - Content/Influencer
  • Cordova Coolers - Content/Influencer
  • StopBox USA - Content/Influencer

Timeline

Barista

Starbucks
10.2020 - 05.2021

Firearms and Archery Sales, Social Media/Content Creation

Weber Outfitters / Weber Tactical
03.2018 - 03.2024

Firearms Sales Associate, Social Media/Content Creation

Ultimate Defense Firing Range & Training Center
12.2015 - 03.2024

Veterinary Reception/Assistant

Morgantown Veterinary Care
02.2014 - 09.2015

Bachelor of Science - Veterinary Technology

Pierpont Community And Technical College

Certification - Pharmacy Technician

St Charles Community College

Certification

  • Coursera - Foundations of Digital Marketing and E-Commerce #QLY926PCBJQE
  • USCCA Range Safety Officer
  • NRA Range Safety Officer
  • Glock Inc Armorer
  • Smith & Wesson Armorer


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