XRM Media, Capstone Project, CMU, (11/2022 - 05/2023)
Collaborated on a research paper to answer the question: How can independent studios meet the demand for entertainment content in Web3 for both B2B & B2C markets, Performed data cleaning & analysis of 200 collected survey responses to inform business strategies.
Origins, Estée Lauder, Measuring Social, CMU (09/2021 - 12/2021)
Leveraged social listening and performed competitor analysis to develop new communities that the Origins brand can tap into. Developed business strategies to increase community engagement to retain customers.
Visa Status: Green Card Holder