Dynamic sales leader with demonstrated success in designing effective sales strategies that drive market growth. Leveraging analytical insights and collaborative coaching to elevate team performance and achieve business objectives in the Mid Delta Coast market.
Work History
Sales Initiatives Manager
11 Months
MONDELEZ INTERNATIONAL | 11.2025 - Current
Led development and rollout of Digital Endcap process within Walmart to drive year-over-year incremental growth (45%) in dollars
Developed and implemented Character Endcap launch plans to increase year-over-year candy sales by 62%
Crafted sell sheets and supported design of department-specific POS for Walmart (Infant and Pharmacy) to support in-store execution
Created sales presentations for Mid Delta Coast market using insights and data from Scintilla
Analyzed Nielsen data to uncover market share drivers and identify KPI opportunities
Designed and launched effective sales strategies for Mid Delta Coast market
Conducted quarterly business reviews to demonstrate Mondelez value to customers
Facilitated virtual and in-field coaching sessions to optimize Salesforce application usage
Collaborated with Regional Director to implement solutions addressing operational challenges
Communicated capabilities content to enhance sales team effectiveness, enabling better alignment with market needs
Market Trainer
2 Years 6 Months
MONDELEZ INTERNATIONAL | 04.2023 - 10.2025
Conducted field training sessions for Sales Representatives on Salesforce, Pitcher and Scintilla usage
Partnered with Regional Director and Area Sales Managers to drive key performance indicators
Developed and analyzed reports using Microsoft Excel to identify and address underperforming sales territories
Utilized waste dashboard to supply territory-level data, mitigating unsaleable credits
Researched weekly to identify missing data and pinpoint underperforming stores
Assisted in territory review sessions by researching and organizing pertinent data
Compiled detailed store-level data for market visits to support strategic planning efforts
Sales Representative
7 Years 9 Months
MONDELEZ INTERNATIONAL | 06.2015 - 03.2023
Tracked and achieved monthly and quarterly sales targets to enhance performance
Identified customer needs and communicated insights to decision makers, enhancing decision-making processes
Consulted with clients to develop effective product management strategies that drove business growth
Consistently exceeded productivity and accuracy expectations within department
Sales Manager/Senior Construction Project Manager at Doing It Right Roofing Siding Remodeling- PittsburghSales Manager/Senior Construction Project Manager at Doing It Right Roofing Siding Remodeling- Pittsburgh