Summary
Overview
Work History
Education
Skills
Websites
Accomplishments
Registries
Awards
Hobbies and Interests
Timeline
Generic

Krista Nykamp

Grand Haven,MI

Summary

Forward-thinking and results-driven sales leader with more than 10 years of experience in partnership development, account management and channel building. Self-directed leader with talents in diversifying networks, product offerings and pricing strategies to drive growth with value-added solutions.

Overview

22
22
years of professional experience

Work History

Regional Sales Manager Oncology & Women's Health

Invitae
05.2022 - 04.2024
  • Responsible for all of West Michigan and the Eastern half of the Upper Peninsula, Specializing in NGS, Whole exome sequencing, RNA, Sherlock variant classification. Selling Invitae's full product line of Prenatal, Cancer and PGX Genetic testing to Physicians, Genetic Counselors, and Surgeons in hospitals, medical practices and oncology centers. - Confidently and credibly presented data, held technical discussions and offered workflow solutions through product demonstrations. - Positioned myself as the key point of contact between Accounts and Invitae. with Medical directors and department heads to coordinate EHR integration. Set up physician portals and provided on site training for staff.
  • Achieved regional sales objectives by coordinating sales teams, developing successful strategies, and servicing accounts to strengthen business relationships.
  • Circle of Excellence as top performer in sales at 145% to goal.

Business Development Sales Specialist

iCAD
05.2021 - 05.2022
  • iCad is Artificial Intelligence software for mammography systems to aid in the accuracy and early detection of breast cancer. I was responsible for sales to small hospitals and radiology clinics in Michigan, Indiana, Kentucky, Tennessee, Illinois, Wisconsin, Minnesota and the Dakota's. Develop and maintain relationships with Key Opinion leaders. - Coordinate with Sales and Service Representatives from Siemens, GE and Fuji. Prepare and give Product presentations. - Engage Decision makers, Physicians, Purchasing, Finance, IT and pacs administrators. - Troubleshoot problems with existing customers and triage next steps. - Create new quotes for customers and submit orders. Renew new contracts and expand services with current customers- Work with marketing to create and execute campaigns and the use of the marketo tool. - Organize and create schedule for customers to meet at the RSNA conference meeting room. - Test programs for future use. - Uncover leads to help create a robust sales pipeline.

Women's Health Sales Executive

Delta Medical A Siemens Healthineers Partner
02.2019 - 05.2021
  • Responsible for all Siemens Mammography capital equipment Sales in the Chicago and Michigan Territory. - Utilized my relationships to establish leads. - Researched the MQSA listing to cold call any site that provides mammography services. - Grew the sales within my territory from 2% market share to 11% market share. - Established relationships with key decision makers to help influence sales. - Qualified customers and built presentations specific to the customer's needs.-Created and presented proposals for C suite executives. Met a 3 million dollar quota.

Practice Manager and Ultrasonographer

Lexes Obstetrics & Gynecology (AKA Lafayete Women's Health)
06.2013 - 02.2019
  • Recruited, hired, and trained all staff providing direct supervision, ongoing staff development, and continuing education to 10 employees. - Performed daily ultrasound exams, assisted with in-office procedures. - Managed annual budget, working closely with the physician to achieve optimal productivity and practice growth. - Assisted in physician credentialing. - Researched, purchased and implemented a new EHR and all capital equipment to improve efficiency in the office. - Scheduled surgeries, managed pre-certifications, and verified insurance coverage. - Managed referrals and FMLA paperwork. - Increased revenue and decreased accounts receivable through meticulous business management. - Made the practice more efficient through workflow improvements, detail-oriented process changes, and increased focus on customer satisfaction. - In-office HIPAA compliance officer.

Lead Ultrasonographer

Spectrum Health/Corewell Health
09.2008 - 06.2013
  • Performed multiple types of exams for OB/GYN. - Assisted in various types of ultrasound-guided procedures. - Responsible for maintaining accurate records and providing quality patient care. - Created a reporting system to optimize results.

X-ray Technologist and Ultrasonographer

Oconnee Medical Center
04.2008 - 09.2008
  • Worked in various settings including Breast center, vascular lab, and the medical center. - Assisted in multiple surgical procedures.
  • Emergency services for both x-ray and ultrasound.

Medical Sales Representative

Medpointe Pharmaceuticals
12.2005 - 04.2008
  • Created a 200% volume growth on new prescriptions for my West Michigan territory. - Utilized all of my skills and creativity to gain access to otherwise inaccessible accounts to promote our products. - Received recognition and promoted to a more prestigious territory due to my performance. - Successfully educated Physicians and staff on the benefits of my products through effective communication and presentation skills. - Created Strong customer relations.

Ultrasound Sales & Clinical Application Specialist

GE Healthcare
04.2003 - 12.2005
  • Covered a large territory Midwest and East Coast. Responsible for Ultrasound sales for General, Vascular and Obstetrics. Worked to establish educational partnerships with key industry opinion leaders. Supported early-stage and post-sales activities with product demonstrations, installation and customer training. Called accounts to gain opportunities. -
  • Conducted product training and application support in on-site hospital settings or via web session for healthcare professionals.

Ultrasonographer

Zeeland Community Hospital
12.2001 - 04.2003
  • Performed multiple types of ultrasound scans and provided direct patient care after proper confirmation of study and patient identification.Educated patients on procedure details, provided instructions, and answered questions to minimize anxiety and improve cooperation.Assisted in executing optimum quality ultrasound exams while obtaining images to support diagnosis documented by interpreting physician.

Education

RDMS - Ultrasonography

Providence
Southfield, MI

Associates degree in applied arts and science -

Grand Rapids Community College
Grand Rapids, MI

Skills

  • Sales Force & CPQ
  • Microsoft word, excel
  • Various EHR systems
  • Six Sigma training
  • Business Development and Planning
  • Sales Leadership
  • Lead Generation

Websites

Accomplishments


  • Circle of Excellence

Registries


  • RDMS
  • Coolsculpting certified

Awards

Circle of Excellence

Hobbies and Interests

Running

Timeline

Regional Sales Manager Oncology & Women's Health

Invitae
05.2022 - 04.2024

Business Development Sales Specialist

iCAD
05.2021 - 05.2022

Women's Health Sales Executive

Delta Medical A Siemens Healthineers Partner
02.2019 - 05.2021

Practice Manager and Ultrasonographer

Lexes Obstetrics & Gynecology (AKA Lafayete Women's Health)
06.2013 - 02.2019

Lead Ultrasonographer

Spectrum Health/Corewell Health
09.2008 - 06.2013

X-ray Technologist and Ultrasonographer

Oconnee Medical Center
04.2008 - 09.2008

Medical Sales Representative

Medpointe Pharmaceuticals
12.2005 - 04.2008

Ultrasound Sales & Clinical Application Specialist

GE Healthcare
04.2003 - 12.2005

Ultrasonographer

Zeeland Community Hospital
12.2001 - 04.2003

RDMS - Ultrasonography

Providence

Associates degree in applied arts and science -

Grand Rapids Community College

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Krista Nykamp