Kristen D. Mooney
Camarillo,CA.
Summary
Experienced Digital Marketing Analyst passionate about seeking a role to collaborate with marketing leadership. Proven champion with providing business brand leaders opportunities to review data analysis, marketing trends & performance in order to better optimize campaigns management. Versatile in Digital Marketing with advanced knowledge of financial, business development and operational areas. Has stepped into new areas with adaptable approach. Practiced account manager and problem-solver with over 15 years of experience in Analytical Operations & Media Marketing.
Overview
24
24
years of professional experience
Work History
Business Operations Pricing Analyst Media
Mortgage Research Center - Veterans United
01.2017 - Current
- Responsible to lead client digital campaign management, analytics & support. Tracking day to day media performance to provide insight to clients to help optimize brand & account management
- Coordinate with cross-functional IT team & Marketing and to resolve project issues and mitigate risks
- Use multifaceted proprietary data to develop performance analysis & make recommendations to improve campaign performance for both client as well as own brand management
- Support .Net Developers with system iterations while articulating specific design requirements needed to continue growing our client base demands and enhancing our software performance
- Development of protocols & best practices for internal safeguarding of client relationships
- Align with Sales team to help target brand opportunities and contribute to sales goals & metrics
Senior Business Operations Account Manager
Envoy Mortgage
05.2016 - 12.2016
- Provided expertise providing financial advisory to clients ensuring the most appropriate financial solutions to fit individual scenarios
Consumer Direct Mortgage Loan Operations
PennyMac Loan Services
04.2014 - 04.2016
- Lead Builder Channel: Responsible for builder projects, managing of sales and marketing
- Provided expertise providing financial advisory to clients ensuring the most appropriate financial solutions to fit individual scenarios
Business Operations Media Analyst
Informa Research,Media Partnerships
03.2013 - 04.2014
- Responsible to lead client digital campaign management, analytics & support. Tracking day to day media performance to provide insight to clients to help optimize brand & account management
- Coordinate with cross-functional IT team & Marketing and to resolve project issues and mitigate risks
- Use multifaceted proprietary data to develop performance analysis & make recommendations to improve campaign performance for both client as well as own brand management
- Development of protocols & best practices for internal safeguarding of client relationships
- Align with Sales team to help target brand opportunities and contribute to sales goals & metrics
Senior Mortgage Banker
Bank of America/ KB Homes Joint, Builder
12.2011 - 03.2013
- New Home Builder Mortgage Loan Officer
- Provided expertise providing financial advisory to clients ensuring the most appropriate financial solutions to fit individual scenarios
Business Operations Wholesale Banking
Secured Bankers Mortgage Corporation
05.2003 - 02.2005
- Oversaw day-to-day business operations & sales fostering deep professional relationships with wholesale contacts and customers
New Home Builder Mortgage Loan Officer
Standard Pacific Homes, Standard Pacific Home Mortgage
03.2005 - 11.2011
- Communicated with clients, processing teams and other third parties to achieve prompt loan closings
- Maintained high level of customer satisfaction by providing prompt and accurate loan status updates
- Worked with underwriters to fix application problems and resolve issues.
New Home Sales, Marketing & Leasing Director
California State University, Channel Islands
12.2001 - 04.2003
- Developed processes for Sales and Leasing for a CSU Faculty and Staff new home community
- Partnered with County organizations to help market the New Project to incoming Faculty and Staff as well as grow future business opportunities for campus expansion
- Hired, trained and built high-performing team of sales representatives
- Created innovative sales strategies through monitoring and evaluating market trends and competitive offerings
New Home Sales Manager
RW Hertel And Sons New Home Builder
10.1999 - 11.2001
- Manage new home sales office in a premier golf course community. Built relationships with customers and community to establish long-term business growth
- Achieved sales goals and service targets by cultivating and securing new customer relationships
- Resolved problems with high-profile customers to maintain relationships and increase return customer base
- Collaborated with upper management to implement continuous improvements and exceed team goals
Education
Bachelor of Arts - English Education
California State University Northridge
Northridge, CASkills
- Media Digital Marketing
- Data Collection & Analysis
- Channel Marketing
- Key Performance Indicators (KPI)
- Data Integrity
- Sales Strategies
- Communication and Presentation
Additional Information
- California Department of Real Estate License: License #01217749. NMLS ID: 485534
Timeline
Business Operations Pricing Analyst Media
Mortgage Research Center - Veterans United
01.2017 - Current
Senior Business Operations Account Manager
Envoy Mortgage
05.2016 - 12.2016
Consumer Direct Mortgage Loan Operations
PennyMac Loan Services
04.2014 - 04.2016
Business Operations Media Analyst
Informa Research,Media Partnerships
03.2013 - 04.2014
Senior Mortgage Banker
Bank of America/ KB Homes Joint, Builder
12.2011 - 03.2013
New Home Builder Mortgage Loan Officer
Standard Pacific Homes, Standard Pacific Home Mortgage
03.2005 - 11.2011
Business Operations Wholesale Banking
Secured Bankers Mortgage Corporation
05.2003 - 02.2005
New Home Sales, Marketing & Leasing Director
California State University, Channel Islands
12.2001 - 04.2003
New Home Sales Manager
RW Hertel And Sons New Home Builder
10.1999 - 11.2001
Bachelor of Arts - English Education
California State University Northridge
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