Open To Work
KRISTIN L. OSWEILER
Edgewater
Summary
Dynamic marketing professional with a proven track record at Boston Whaler, excelling in campaign development and brand management. Skilled in leveraging marketing analytics to enhance customer engagement and drive successful promotions. Adept at event planning and fostering vendor relations, ensuring impactful marketing strategies that resonate with target audiences.
Overview
20
20
years of professional experience
Work History
Marketing Specialist
Boston Whaler
Edgewater
06.2020 - Current
- Developed and managed monthly regional promotions across email and various campaigns, increasing engagement and awareness.
- Served as subject matter expert for local marketing activations, equipping sales teams with strategic insights.
- Created and distributed sales promotion materials, enhancing support for local sales efforts.
- Led planning and execution of local events, ensuring alignment with stakeholders.
- Monitored event performance, maintaining a calendar of opportunities and identifying needs.
- Prepared activation-related communications for stakeholders, enhancing knowledge transfer.
- Developed content for three regional social media pages under guidance from management.
- Assisted in creating marketing collateral, ensuring compliance with brand guidelines.
Marketing Coordinator
Boston Whaler
Edgewater
03.2018 - 06.2020
- Coordinated planning and execution of marketing campaigns across digital and traditional channels to enhance brand visibility.
- Coordinate content creation for email marketing, social media, website updates, blogs, and promotional materials.
- Track and report on campaign performance metrics including website traffic, email engagement, and social media analytics.
- Collaborate with internal departments, external vendors, and creative agencies to ensure brand consistency.
- Supported planning and execution of events such as trade shows, customer events, webinars, and internal meetings to engage target audiences.
- Conducted market research and monitored competitor activities and industry trends to inform marketing strategies.
- Oversaw organization of marketing assets and promotional inventory to support campaigns.
Marketing Assistant
Boston Whaler
Edgewater
02.2016 - 03.2018
- Management and reconciliation of Budget $4.5 million
- Retail inventory pipeline report with monthly forecasting accountability
- Managed large boat overrides, ensuring compliance and accuracy in processing.
- Acted as customer liaison, addressing inquiries and building positive relationships.
- Event coordination
- Provided onsite support for events to ensure smooth operations and attendee satisfaction.
- Compiled and submitted expense reports for accurate financial tracking.
- Cohesive work with creative team to design event specific logos
- Online data management of project list
- Maintain staff travel calendar for sales and marketing team
- Boat show tracker for all shows worldwide
- Implementation of creative sales tools (420 sales kits and color boards to showcase paint colors)
- Prepare licensing agreement for use of our logo and trademark
- Customer experience (welcome certificates)
- coordinate and ship collateral requests to dealers worldwide
- Editorial management of our print ads
- Department health champion for corporate health management program
- Management of option images for the website
- Management of photos for product specific marketing material
- Provided customer support for large boat inquiries, resolving issues and enhancing customer satisfaction.
- Production of the bi-monthly marketing & sales bulletin
Paralegal
Rice Law Firm
Daytona Beach
02.2013 - 03.2016
- Prepared pleadings, affidavits, notices, motions, and correspondence; arranged for service of process to support case progression.
- Coordinated and scheduled hearings with involved parties to ensure timely case progression.
- Collaborated with clients to gather and compile financial information; drafted discovery requests and analyzed income and expense data for case preparation.
- Research legal questions and assist in drafting briefs and memoranda.
- Prepare case management plan, gather facts from client and/or witnesses.
- Prepare trial notebooks and discovery notebooks.
- Drafted subpoenas and coordinated their delivery to ensure compliance with legal requirements.
- Assembled evidence binders containing relevant documents for trial preparation.
- Organized, indexed, and summarized materials; developed and maintained databases for efficient information tracking and retrieval.
- Screen prospective clients by telephone and/or personal interview
- Coordinate, notice and schedule both formal and informal mediations.
- Reviewed contracts and researched contractual law.
Internal Compliance Auditor
Masco Contractor Services, Inc.
Daytona Beach
10.2009 - 05.2012
- Analyzed data to identify control deficiencies, fraud, and non-compliance, enhancing overall compliance framework.
- Prepared comprehensive reports on audit findings and recovery efforts, informing management of litigation expenses.
- Reported asset utilization and audit results to management, recommending operational improvements.
- Reviewed operating practices to identify workflow enhancements, recommending improvements to increase operational efficiency.
Lead Paralegal
Masco Contractor Services, Inc.
Daytona Beach
10.2008 - 05.2012
- Monitored legal administration staff performance, ensuring achievement of departmental goals.
- Directed and supervised employees in distribution of legal files for collection, cash receipt reconciliation, and tracking of legal invoices and billable hours.
- Prepare affidavits or other legal documents such as legal correspondence and organize and maintain documents in paper and in electronic filing systems.
- Conducted meetings with clients and attorneys to clarify case details.
- Hire, train and evaluate legal administrative personnel.
- Gather and analyze research data such as statutes, decisions and legal articles, codes and opinions.
- Advise clients of necessary actions and strategies for debt repayment.
- Assess clients’ overall financial situations through comprehensive reviews of income, assets, debts, expenses, and credit reports.
- Arrange for debt repayment or establish repayment schedules based on clients’ financial situations.
- Analyze credit data and financial statements to determine the degree of risk involved in extending credit.
- Review individual or commercial client files to identify and select delinquent accounts for collection.
Investor Relations Manager
Big Apple Consulting Usa
Longwood
12.2005 - 10.2008
- Directed development of informational programs to enhance public and stockholder perceptions of organization’s accomplishments.
- Prepare or edit organizational publications for internal and external audiences, including press releases, employee newsletters and stockholders’ reports.
- Study the objectives, promotional policies or needs of organizations to develop public relations strategies that will influence public opinion or promote ideas, products or services of small and microcap companies emerging on the stock market.
- Conferred with event staff to finalize coordination details, ensuring seamless execution of events.
- Coordinated various services for events, including accommodation, transportation, and catering.
- Arranged audio-visual equipment and transportation for the event.
- Promoted conference and trade show services by meeting with professional associations and producing targeted brochures and publications.
Executive Assistant
Big Apple Consulting Usa
Longwood
12.2005 - 10.2008
- Managed executives’ schedules to optimize time management.
- Arranged travel logistics for executives to facilitate business operations.
- Coordinated meeting agendas and catering to ensure successful board and shareholders meetings.
- Conducted research and compiled data to enhance executive and board presentations.
- Recorded minutes at meetings to ensure accurate documentation.
- Prepared invoices, reports, memos, letters, and financial statements to support financial accuracy and communication.
- Directed office services related to departmental finances, budget preparation, and personnel matters.
- Performed general office duties including ordering supplies and managing records systems.
Senior Corporate Paralegal
Big Apple Consulting USA, Inc.
Longwood
12.2005 - 10.2008
- Prepare affidavits or other documents such as legal correspondence and organize and maintain documents in paper or electronic filing systems.
- Prepared legal documents, including briefs, pleadings, appeals, contracts, and bills of sale, facilitating public offerings for small and microcap companies.
- Assisted in preparing shareholder agreements and business acquisition documentation to support corporate transactions.
- Prepare and issue stock certificates.
- Supported Securities and Exchange Commission trial preparation through document organization and compliance review.
Education
Bachelor of Science - Paralegal Studies
Mercer University
Macon, GA05-1999
Associate of Science - Paralegal Studies
Macon State College
Macon, GA05-1996
Bachelor of Arts - Business Administration and Management
Daytona State College
Daytona Beach, FL05-2026
Skills
- Marketing strategy
- Campaign development
- Brand management
- Customer engagement
- Marketing analytics
- Market research
- Market analysis
- CRM management
- Event planning and data analysis
- Social media management
- Campaign tracking
- Project management
- Vendor relations
- Scheduling and time management
- Team building and customer presentations
- Communication skills
- Scheduling and time management
- Team building and customer presentations
Affiliations
- Member of Women on the Water
- Member of American Marketing Association
- Member of National Marine Manufacturers Association
- National Association of Legal Associates
- Corporate Wellness Committee Participation
Work Preference
Job Search Status
Open to workWork Type
Full TimeLocation Preference
RemoteHybridSalary Range
$60000/yr - $90000/yrTimeline
Marketing Specialist
Boston Whaler
06.2020 - Current
Marketing Coordinator
Boston Whaler
03.2018 - 06.2020
Marketing Assistant
Boston Whaler
02.2016 - 03.2018
Paralegal
Rice Law Firm
02.2013 - 03.2016
Internal Compliance Auditor
Masco Contractor Services, Inc.
10.2009 - 05.2012
Lead Paralegal
Masco Contractor Services, Inc.
10.2008 - 05.2012
Investor Relations Manager
Big Apple Consulting Usa
12.2005 - 10.2008
Executive Assistant
Big Apple Consulting Usa
12.2005 - 10.2008
Senior Corporate Paralegal
Big Apple Consulting USA, Inc.
12.2005 - 10.2008
Bachelor of Science - Paralegal Studies
Mercer University
Associate of Science - Paralegal Studies
Macon State College
Bachelor of Arts - Business Administration and Management
Daytona State College