Kurstie Inestroza
New York,NY
Overview
11
11
years of professional experience
Work History
PRODUCT OPERATIONS MANAGER
ExecOnline
New York, USA
01.2021 - 08.2023
- Collaborated with cross-functional teams to develop over 100 leadership programs and marketing materials.
- Managed implementation of B2B marketing email automation campaigns, ensuring CRM integration for client tracking.
- Developed reports measuring the effectiveness of leadership programs and email campaigns, enhancing engagement metrics.
- Implemented automation procedures for product development, reducing program setup errors and lead time by 40%.
- Leveraged segmentation strategies to optimize targeted email campaigns, improving client retention rates.
- Conducted UI tests to identify bugs and resolve product defects before launches.
PRODUCT OPERATIONS ASSOCIATE
ExecOnline
New York, USA
01.2019 - 01.2021
- Managed complex calendars for program release dates and project timelines to ensure seamless delivery.
- Utilized data-driven insights to analyze email performance and program NPS index, leading to continuous KPI improvements.
- Conducted engagement data analysis for programs and emails to address inquiries and optimize future strategies based on trends.
ACADEMIC OPERATIONS ASSOCIATE
App Academy
New York, USA
05.2016 - 01.2019
- Streamlined operational processes to enhance inventory management and event planning efficiency.
- Distributed lesson plan materials and implemented a tracking system, reducing pre-launch preparation time.
- Executed relocation of three large classrooms, increasing student enrollment capacity by 50%.
STORE OPERATIONS ASSOCIATE
Uniqlo USA
New York, USA
09.2012 - 05.2016
- Supervised execution and monitoring of retail strategies to maximize efficiency and profitability.
- Analyzed performance metrics, identifying improvement areas to boost sales and customer satisfaction.
- Established strong partnerships with vendors to ensure the timely delivery of cost-effective products.
Education
Bachelor of Arts (BA) - Psychology
John Jay College of Criminal Justice
New York, NYSkills
- Program management
- Project management
- Marketing automation and strategy
- Product development
- Process optimization
- Campaign management
- Data analysis and feedback
- Customer relationship management
- Email automation
- CRM integration
- Quality assurance
- Marketo
- Salesforce
- SendGrid
- Jira
- Tableau
- Zendesk
Languages
Spanish, Fluent/Bilingual
Timeline
PRODUCT OPERATIONS MANAGER
ExecOnline
01.2021 - 08.2023
PRODUCT OPERATIONS ASSOCIATE
ExecOnline
01.2019 - 01.2021
ACADEMIC OPERATIONS ASSOCIATE
App Academy
05.2016 - 01.2019
STORE OPERATIONS ASSOCIATE
Uniqlo USA
09.2012 - 05.2016
Bachelor of Arts (BA) - Psychology
John Jay College of Criminal Justice
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