Kurt Prelosky
Plano,TX
Summary
Data-driven digital marketing manager with 11+ years of experience effectively engaging clients and motivating employees. Track record of success nurturing and growing digital revenue and building and honing teams.
Overview
11
11
years of professional experience
Work History
Manager, Client Success
LocaliQ
PLANO, TX
07.2019 - Current
- Lead a 9-person services team, who manage 652 digital campaigns and ~$7mm in quarterly budget.
- Standardized campaign management protocols that reduced digital revenue churn by 2.5% YOY.
- Conduct client-facing meetings for our largest accounts, focusing on building trust, highlighting campaign performance, and finding actionable insights.
- Develop full-funnel marketing strategies for new and existing clients, in collaboration with our sales partners.
- Developed and led training sessions for all services managers that drove adoption of new internal reporting standards, reduced digital churn, and streamlined workflows.
- Monitor advances and trends in both digital marketing and private industry to shape long term strategy.
Manager, Client Success
ReachLocal
PLANO, TX
07.2018 - 07.2019
- Led a team of up to 16 client success managers.
- Traveled to lead a multi-day reporting software training session for internal stakeholders.
- Built client rapport and coached direct reports by leading select client calls.
- Led sales training sessions in Guam, resulting in immediate increase in digital revenue.
- Standardized communication cadence for client touchpoints, improving retention and CSAT.
Campaign Consultant, Executive Accounts
ReachLocal
Plano, TX
07.2014 - 07.2018
- Managed an array of our organization's largest accounts and digital campaigns.
- Developed, implemented, and recalibrated digital marketing strategies and tactics to achieve client goals and drive ROI.
- Led review meetings and in-person QBRs to discuss granular performance and to extract insights to inform future optimizations and growth strategies.
Education
Bachelor of Arts - Advertising
The University of Texas At Arlington
Arlington, TX03.2012
Skills
- High-Stakes Client Communication
- Organizational Management
- Full Funnel Media Planning
- Digital Marketing Strategy
Timeline
Manager, Client Success
LocaliQ
07.2019 - Current
Manager, Client Success
ReachLocal
07.2018 - 07.2019
Campaign Consultant, Executive Accounts
ReachLocal
07.2014 - 07.2018
Bachelor of Arts - Advertising
The University of Texas At Arlington
Similar Profiles
Michael BaronMichael Baron
Website Project Manager at LocaliQWebsite Project Manager at LocaliQ
Stephen YoungStephen Young
Digital Marketing Consultant at LocaliQDigital Marketing Consultant at LocaliQ
Aman AgarwalAman Agarwal
Senior Search Engine Marketing Executive at LocaliQ - A USA Today NetworkSenior Search Engine Marketing Executive at LocaliQ - A USA Today Network