Open To Work
Kyle O'Rourke
Partnerships Manager
Del Mar,CA
Summary
Partnerships activation manager skilled in fostering strong client relationships and delivering consistent results. Successfully managed a diverse portfolio of local businesses, ensuring full activation of partnership assets and achieving an 85% renewal rate through strategic engagement and impactful promotions.
Overview
9
9
years of professional experience
Work History
Corporate Partnerships Activation Manager
San Diego Gulls
07.2021 - Current
- Independently manage a portfolio containing over 20 local businesses year-over-year
- Prospect, pitch, and close new partnership opportunities and maintain strong relationships with those clients through consistent touchpoints
- Executed full activation of all assets as outlined in partner contracts.
- Place an emphasis on building trust with clients through active listening and consistent delivery of results to earn those businesses' renewals
- Have achieved above an 85% partner renewal rate in four of five seasons
- Plan and oversee partner networking events, shows of appreciation, trips, and activations throughout the season to foster collaboration and connection between team partners
- Prepare and present end-of-year recaps of client partnership programs and assets to demonstrate value and proof of performance
Game Operations Assistant
San Diego Gulls
10.2019 - 06.2021
- Coordinated pre-game performances and intermission fan experiences, ensuring seamless execution and enhanced fan engagement
- Engaged with fans during games, providing assistance and resolving issues to enhance their overall experience
- Set up all necessary materials in preparation of in-game promotional shoots
- Supported 'Ice Crew' operations by stepping in as an additional skater
Field Marketing Specialist
Humm Kombucha
11.2020 - 05.2021
- Analyzed sales data for Humm products to identify trends and opportunities for growth
- Collaborated with Grocery Managers to establish best practices that increased in-store sales
- Engaged with consumers to provide product information and address inquiries about Humm products
- Identified local businesses to deliver product to in an effort to reach target demographics
Group Sales Specialist
Charlotte Checkers
09.2017 - 07.2019
- Planned corporate outings of various sizes to assist businesses in providing unique social experiences for employees
- Sold and serviced group outings while striving to contribute to a memorable experience
- Created and executed the inaugural 'Harry Potter Night' which sold over 800 tickets and generated more than $15,000 for the organization
- Constructed fundraisers that generated thousands of dollars back to local schools, non-profits, as well as various other organizations
Personal Account Manager
Charlotte Checkers
06.2017 - 09.2017
- Generated new leads through cold calling, networking, community events, CRM utilization, and customer referrals
- Supported customers by answering inbound calls and resolving inquiries
- Contributed to weekly sales meetings and training sessions
Education
Graduated - Sport & Event Management, Communications Studies
Elon University
Elon, NC05-2017
Skills
- Partnership activation
- Client relationship management
- Activation strategy
- Sales strategy
- Contract negotiation
- Market analysis
Timeline
Corporate Partnerships Activation Manager
San Diego Gulls
07.2021 - Current
Field Marketing Specialist
Humm Kombucha
11.2020 - 05.2021
Game Operations Assistant
San Diego Gulls
10.2019 - 06.2021
Group Sales Specialist
Charlotte Checkers
09.2017 - 07.2019
Personal Account Manager
Charlotte Checkers
06.2017 - 09.2017
Graduated - Sport & Event Management, Communications Studies
Elon University