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Strategic and driven Marketing Executive with 22 years of experience in all areas of marketing. Tech-savvy, natural leader with hands on experience in building programs across all functions including demand generation, global campaigns, customer expansion, customer advocacy, brand, product launches, events and account-based marketing. Driven leader with a record of helping to drive 30-45% growth YoY. Customer-centric, focusing on the customer voice and brand purpose, uniting sales, customer success and marketing.

Marketing professional with proven expertise in driving strategic initiatives and innovative marketing strategies. Strong focus on team collaboration and delivering measurable results. Adept at leveraging market insights, innovative campaigns, and effective communication strategies. Reliable and adaptable, excelling in dynamic environments and consistently achieving business objectives.

A versatile leader with 7+ years of experience in marketing and product development, delivering innovative growth strategies and leading high performing teams. Proven success in scaling businesses, optimizing campaigns, and driving measurable results across industries.

Army Veteran Skilled in Marketing & Sales with proven track record in developing and implementing strategic marketing plans that increase company visibility and revenue. Possess strong leadership abilities, creativity, and knowledge of market trends to effectively manage marketing teams and projects.

Laiya Mcfadden

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Black Union VP of Marketing

Class of 2027 Treasurer

church volunteer

Mentoring Leaders President

biology and algebra tutor

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High School Diploma - Family Medicine

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Black Union VP of Marketing

Mentoring Leaders President

Class of 2027 Treasurer

biology and algebra tutor

church volunteer

High School Diploma - Family Medicine

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