Lakin Thomas

• Edited and reviewed content for grammar, spelling and punctuation.
• Reviewed 30+ social media accounts content for regulatory compliance.
• Worked with graphic artists, post-production team members and other specialists to produce captivating and successful content.
• Utilized SEO techniques to optimize content for search engine rankings.
• Collaborated with design, editorial and marketing departments to meet desired content goals.
• Generated and maintained style guides to encourage consistent quality of content.
• Directed content of website by gathering information and integrating data from other departments.
• Managed content distribution to online channels and social media platforms.
• Used content management system to analyze user engagement and website traffic metrics.
• Proofread, edited and evaluated final copy to verify content aligned with established guidelines.
• Monitored systems for intrusions or denial of service attacks and reported security breaches to appropriate personnel.
• Complied with corporate confidentiality policies and handled customer information properly to guarantee information security.
• Moderated traumatic, sensitive and potentially offensive content to promote safe environment for users.
• Troubleshot issues with websites and fixed scripting and use issues.

Acquired in-depth knowledge of content areas to provide effective edits.

• Collaborated with design, editorial and marketing departments to meet desired content goals. Increased quarterly satisfaction rating by 12% for 2 quarters.
• Generated and maintained style guides to encourage consistent quality of content.
• Utilized SEO techniques to optimize content for search engine rankings.
• Edited and reviewed content for grammar, spelling and punctuation.
• Strengthened content through proofreading and editing.
• Proofread, edited and evaluated final copy to verify content aligned with established guidelines.

• Prepared engagement strategies for healthcare outreach program stakeholder groups utilizing key metrics.
• Coordinated with design and media teams to develop high-quality creative assets.
• Conducted market research to identify new opportunities and target markets.
• Captured new customers by optimizing business strategies and launching products to diversify offerings.
• Devised content strategy to effectively engage target audiences.
• Optimized email campaigns to increase open and click-through rates.
• Wrote and distributed press releases to increase brand visibility.

• Relevant Coursework:
• Microsoft Tools
• Adobe Premier Pro Tools
• Photoshop