LaTrelle Lloyd
Minneapolis,MN
Summary
Creative design professional committed to delivering innovative visual solutions and enhancing brand presence. Adept at managing complex projects and producing high-quality designs that meet client objectives. Known for fostering team collaboration and adapting to dynamic project requirements.
Overview
2027
2027
years of professional experience
Work History
Senior Graphic Designer
Graphix North
01.2020 - Current
- Designed innovative branding solutions enhancing visual identity for diverse clients
- Led cross-functional teams to develop cohesive marketing materials aligning with strategic goals.
- Conducted client presentations, effectively communicating design concepts and strategies for approval.
- Boosted customer engagement by creating eye-catching visuals tailored specifically for targeted demographics.
- Implemented design processes that improved project turnaround time and resource allocation efficiency.
Social Media Marketing Manager
People of Victory, LLC.
2025 - 2026
- Planned and executed social media campaigns promoting community programs, events, educational initiatives, and organizational messaging across multiple digital platforms.
- Created engaging multimedia content including graphics, videos, and blog posts to enhance user experience.
- Managed multiple social media platforms for increased engagement and audience growth.
- Collaborated with organizational leadership to develop content strategies that strengthened community engagement, increased program visibility, and supported broader marketing goals.
Graphic Designer
NCCO (National Checking Co.)
01.2021 - 01.2024
- Developed innovative graphic designs for product packaging and marketing materials.
- Collaborated with marketing team to create cohesive visual branding strategies.
- Established internal branding through strategic layout organization hierarchy and typography systems.
- Prepared production-ready files, reviewed proofs, and ensured accurate output across print vendors to meet established timelines.
- Coordinated review and alignment of content and communications across channels and touchpoints to support national marketing initiatives.
Marketing and Communications Specialist
YWCA Minneapolis
01.2016 - 01.2021
- Created compelling content for digital platforms, increasing online visibility and audience interaction.
- Analyzed market trends and audience feedback to refine marketing initiatives and improve outreach effectiveness.
- Researched, created and presented communication plans to support internal and external marketing programs.
- Developed and executed targeted marketing campaigns to enhance community engagement.
Education
B.F.A. - Graphic Design
University of Minnesota
MinneapolisA.A.S. - Graphic Design
Minneapolis Community And Technical College
MinneapolisSkills
- Brand strategy
- Brand identity
- Campaign and Marketing Design
- Creative Direction
- Digital and Print Production
- Print production
- Adobe Creative Suite
- Team leadership
- Canva
- Mentorship and Team Team leadership
- Design tools
- Presentation Design
- Cross-Functional Collaboration
- Mentorship and Team Leadership
- Leadership
- User Interface Design
Personal Information
Title: Senior Graphic Designer and Creative Lead
Timeline
Graphic Designer
NCCO (National Checking Co.)
01.2021 - 01.2024
Senior Graphic Designer
Graphix North
01.2020 - Current
Marketing and Communications Specialist
YWCA Minneapolis
01.2016 - 01.2021
Social Media Marketing Manager
People of Victory, LLC.
2025 - 2026
B.F.A. - Graphic Design
University of Minnesota
A.A.S. - Graphic Design
Minneapolis Community And Technical College