Laura Cortez-Urieta
Wilson,NC
Summary
Results-driven sales and marketing professional with a proven track record of exceeding quotas and fostering strategic partnerships. Experienced in social media management and financial fraud analysis, with a strong ability to build rapport with clients and deliver tailored solutions. Currently pursuing a Bachelor’s of Science in Marketing at East Carolina University. Adept at working in fast-paced environments, leveraging effective time management, and applying robust work and study habits to achieve business growth. Committed to driving business success through innovative marketing strategies and dedicated teamwork.
Overview
5
5
years of professional experience
Work History
Marketing Account Manager
Storm
09.2023 - Current
- Instrumental in facilitating partnerships with Applied Insurance to provide free healthcare insurance
- Demonstrated strong organizational skills and attention to detail in tasks such as event setup and product promotion
- Developed and submitted proposals to clients, working closely with the Creative Director to design events
- Proactively approached and persuaded clients, consistently meeting and surpassing sales targets
- Managed events around the greater area, including working nights, weekends, and traveling outside the area to execute events.
Social Media/Marketing Manager
Red Toro Clothing
01.2020 - Current
- Actively organize and execute numerous events, demonstrating strong organizational skills and attention to detail
- Leverage social media platforms to engage with customers and drive brand awareness
- Managed and operated the online website, ensuring seamless functionality and user experience.
Financial Fraud Analyst
Truist Bank
05.2022 - 09.2023
- Detected and mitigated fraudulent activities within the banking sector
- Conducted thorough research to determine client involvement in scams
- Made informed decisions regarding account status, including terminating accounts involved in fraudulent activities
- Collaborated with cross-functional teams to implement proactive fraud prevention measures.
Education
Bachelor’s Degree - Marketing
East Carolina University
Greenville, NC12.2024
Skills
- Email marketing campaigns
- Market Research Analysis
- Direct Mail Campaigns
- Search Engine Optimization
- Event Management and Planning
- Customer Service and Relations
- Office Administration
- Campaign Management
- Public Relations and Advertising
Timeline
Marketing Account Manager
Storm
09.2023 - Current
Financial Fraud Analyst
Truist Bank
05.2022 - 09.2023
Social Media/Marketing Manager
Red Toro Clothing
01.2020 - Current
Bachelor’s Degree - Marketing
East Carolina University
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