LAURA PRIOR
Islip Terrace,NY
Summary
Highly organized and self-motivated professional experienced in project management, team development and process improvement. Skilled in developing and implementing strategies to increase efficiency and performance. Passionate about driving business growth and creating positive work environment.
Overview
16
16
years of professional experience
Work History
Associate Director, Business Affairs
PUBLICIS MEDIA
New York, NY
08.2021 - Current
- Negotiate, draft, and administer a wide variety of media partner agreements.
- Identify risk relating to intellectual property, the regulatory environment, SAG-AFTRA Union regulations etc.
- Ensure agency best practices are adhered to, while simultaneously moving content programs forward to guarantee timely launch.
- Oversee the content review process throughout campaign development (treatments, scripts, rough cuts, final cuts) in partnership with agency legal to manage and mitigate risk associated with content.
- Collaborate with agency legal to ensure compliance with all legal issues and agency/client directives and to assess risk.
- Vet vendors for FTC compliance with contracting guidelines.
- Lead weekly status meetings with content and investment teams to review content programs in the development and active stage, discuss legal matters, timelines etc.
- Implement internal educational training on content, legal issues and how to involve Business Affairs.
Business Affairs Manager
UNIVERSAL MCCANN, WORLDWIDE
New York, NY
03.2020 - 08.2021
- Draft, negotiate, and execute agreements for the benefit of a Federal client and additional Agency clients with media partners under tight deadlines for promotional campaigns including: TV integrations, music partnerships, talent/social media influencers, digital content, event sponsorships, and various brand activations.
- Address legal concerns of Client's Operation and Legal teams for current and upcoming marketing campaigns.
- Advise and work with Agency’s Investment and Planning teams to resolve any production and contract conflicts.
- Work with Agency’s Counsel to guide Agency team on key legal and business issues, rules, regulations and best practices.
- Create and implement a legal custom content review process with the Agency team.
Business Affairs Manager
SPARK FOUNDRY
New York, NY
04.2018 - 03.2020
- Project manager for a high volume of content programs associated with media buys for various clients including, Mars Chocolate, Samsung, Macy’s, Paper & Packaging Board, Novartis, Pizza Hut, Think Thin, Denny’s, Mattel, Greenleaf Foods, David’s Bridal, Crate & Barrel, Marriott.
- Draft and negotiate agreements with third party vendors for custom content programs and influencer social media campaigns on behalf of advertiser clients.
- Vet potential third party partners for overall compliance with the rules and regulations of the Federal Trade Commission.
Business Affairs Coordinator
SPARK FOUNDRY
New York, NY
09.2015 - 04.2018
- Assisted Project Managers, Associate Directors and the Vice President of Business Affairs with a high volume of added value programs associated with media buys for various clients including Procter & Gamble, Brown-Forman, Sprint, Kellogg’s, Mondelez International, Del Monte, Aflac, Walt Disney, Mars-Wrigley, Kraft-Heinz and Visa.
- Vetted potential third party partners for overall compliance with the rules and regulations of the Federal Trade Commission.
- Provided content review of custom content and influencer programs for legal and FTC compliance.
- Assessed and manage risk relating to custom content programs, influencer programs and sponsored events.
- Ensured third party partners are submitting FTC compliance monitoring reports for influencer programs in a timely manner.
- Drafted insertion order terms and conditions with third party partners for custom programs and influencer social media campaigns on behalf of advertiser clients.
- Coordinated Business Affairs department meetings with client teams and outside counsel.
Executive Legal Assistant
BROADCAST MUSIC, INC.
New York, NY
09.2012 - 09.2015
- Assisted attorney(s) with a wide array of litigation matters, including infringement cases in federal court in fifty states and arbitration proceedings, as well as contract and estate matters.
- Maintained and updated extensive file systems.
- Performed and/or assisted as needed with departmental administrative functions.
- Communicated with state and federal courts in numerous jurisdictions.
- Drafted contracts, legal memos, briefs and court pleadings.
- Liaised with other BMI departments regarding discovery of information for court cases.
- Proofread lengthy legal documents such as court filings, license agreements, and estate and probate documents.
- Coordinated supervisors’ participation in industry and bar association activities.
- Scheduled meetings.
- Made travel arrangements.
- Processed payments received on infringement and collection matters.
- Photocopied and printed legal materials.
- Scanned and indexed legal documents.
- Responded to telephone inquiries and prioritized phone calls for attorneys.
- Drafted correspondence (mail, faxes, email).
Paralegal
LAW OFFICES OF AARON I. KATSMAN, P.C
Valley Stream, NY
01.2012 - 09.2012
- Prepared closing documents including HUD-1 Settlement Statements.
- Reviewed title reports, ordered payoffs, subordinations, and assignments.
- Worked directly with CitiBank, N.A. processors, loan officers, and government closers in the refinance process.
Administrative Assistant
CAPITAL PROCESS SERVERS, INC.
Westbury, NY
06.2011 - 01.2012
- Data entry adhering to the status of service for Summons and Complaints.
- Clocking in of all Summons and Complaints with Nassau and Suffolk County District and Supreme Courts.
- Weekly trips to law firms to obtain documents for preparation of filing with the courts and process service.
- Scanning, printing, preparing, proofing, and filing of all documents.
Intern, Business and Legal Affairs
BROADCAST MUSIC, INC.
New York, NY
01.2011 - 04.2011
- Reviewed Performing Rights archival files to find backup authority for each withhold on an account.
- Prepared reports for Performing Rights executives to review as to what was found in file justifying withhold on each account.
- Prepared release requests, updated the files and transmitted checks when received from Royalty Accounting, after the Performing Rights executives determined that a release was appropriate.
- Researched the potential heirs of deceased affiliates.
Filing Clerk/Assistant
LESTER & ASSOCIATES, LLP
Garden City, NY
09.2010 - 01.2011
- Adhered to the preparation and organization of files for a bankruptcy attorney.
- Composed bills, prepared correspondence, scanned and copied documents.
Education
Paralegal Studies Certificate Program -
HOFSTRA UNIVERSITY
Bachelor of Arts - American Studies, Media & Communications
STATE UNIVERSITY OF NEW YORK – OLD WESTBURY
Skills
- Project management
- Strategic leadership
- Analytical thinking
Timeline
Associate Director, Business Affairs
PUBLICIS MEDIA
08.2021 - Current
Business Affairs Manager
UNIVERSAL MCCANN, WORLDWIDE
03.2020 - 08.2021
Business Affairs Manager
SPARK FOUNDRY
04.2018 - 03.2020
Business Affairs Coordinator
SPARK FOUNDRY
09.2015 - 04.2018
Executive Legal Assistant
BROADCAST MUSIC, INC.
09.2012 - 09.2015
Paralegal
LAW OFFICES OF AARON I. KATSMAN, P.C
01.2012 - 09.2012
Administrative Assistant
CAPITAL PROCESS SERVERS, INC.
06.2011 - 01.2012
Intern, Business and Legal Affairs
BROADCAST MUSIC, INC.
01.2011 - 04.2011
Filing Clerk/Assistant
LESTER & ASSOCIATES, LLP
09.2010 - 01.2011
Paralegal Studies Certificate Program -
HOFSTRA UNIVERSITY
Bachelor of Arts - American Studies, Media & Communications
STATE UNIVERSITY OF NEW YORK – OLD WESTBURY