LAURA THERIAULT COLEMAN
Plano,TX
Summary
Dynamic Sales Executive with over 20 years of experience providing high level of customer service while increasing revenues. Successful at leveraging sales technologies, software and CRM data to identify, analyze and act upon leads, opportunities and sales funnels. Personable communicator focused on exceeding client expectations.
Overview
13
13
years of professional experience
Work History
Senior Sales Executive – Energy/Oil & Gas/Hazardous Locations Lead
UL, LLC
07.2014 - Current
- 2024 - 104% Revenue attainment on $2.4M budget. Includes new and existing client revenue within assigned territory
- 2024 - 134% Order attainment. Reflected a 126% YoY increase in orders. 27% new client.
- Work directly with Operational and Engineering teams to appropriately scope technical requirements to achieve regulatory compliance
- Present to clients/prospects the requirements associated with specifically designed test plan/method(s) identified within UL standards
- Facilitate and manage communication with client and engineering teams to identify benchmarks and deliverables throughout the lifecycle of the project
- Employed effective problem-solving techniques, increasing client satisfaction ratings.
- Consistently broadening partnerships within the current client base to upsell and cross sell all service lines across UL.
- Responsible for developing, presenting and implementing segment marketing initiatives to align with current industry trends and updated regulatory compliance requirements
- Create, manage and maintain account information integrity, sales and operational activity and opportunity pipeline details in Microsoft Dynamics, Oracle and Salesforce
- Provide a detailed weekly overview of sales activity, opportunity statuses, and track quote, order and revenue target attainment
Territory Sales Manager – US East and US South
ZIMBRA
11.2013 - 07.2014
- Carry Quarterly quota of $250K for assigned territory selling collaboration/messaging (email) and Open Source technologies
- Work directly with channel partners to drive sales and marketing activity
- Generate and develop qualified leads through strategic planning, outbound calling, marketing events/campaigns and web site inquiries
- Identify & establish relationships with new business prospects & maintain relationships with the existing installed base
- Manage and maintain accurate account and opportunity pipeline details in Salesforce.com
Named Account Manager
INTERTEK TESTING SERVICES, NA.
10.2011 - 11.2013
- Retained and grew assigned book of business to 104% quota attainment by meeting and exceeding up sell and cross sell targets for the year 2013
- Managed large, complex accounts through all aspects of engineering UL safety standards applicable to the Appliance and Electronics Industry
- Analyzed and prioritized key customer’s crucial needs and executed them to solidify the foundation of a strong customer/vendor relationship
- Established strong, collaborative working relationships with Key Account contacts and Intertek team members to ensure the successful delivery of services
- Developed strategy to manage the accounts and formulated a specific and transparent pricing structure for the client
- Conducted detailed account reviews with client to resolve immediate needs, plan upcoming projects and determine annual compliance budget
Education
Bachelor of Applied Arts and Sciences - Criminal Justice (Legal)
STEPHEN F. AUSTIN STATE UNIVERSITY
Nacogdoches, Texas08.1994
Skills
- Sales enablement
- Closing deals
- Negotiation expertise
- Client account management
- Client relationship management
- Energy, Manufacturing, Oil & Gas expertise
- Team development
Additional
Member UL Global Women in Leadership Program, Principles of Winning, Solution Selling, Alpha Chi Omega Sorority, Habitat for Humanity, Special Olympics, Heroes for Children, Austin Street Shelter, Mentoring Program for Reading Assistance at Plano Independent School District, Collin County Animal Services
Timeline
Senior Sales Executive – Energy/Oil & Gas/Hazardous Locations Lead
UL, LLC
07.2014 - Current
Territory Sales Manager – US East and US South
ZIMBRA
11.2013 - 07.2014
Named Account Manager
INTERTEK TESTING SERVICES, NA.
10.2011 - 11.2013
Bachelor of Applied Arts and Sciences - Criminal Justice (Legal)
STEPHEN F. AUSTIN STATE UNIVERSITY
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