Lauren Dominguez

Direct customer-facing sales position aimed at providing positive customer experiences, establishing trust, and meeting daily sales goals.

• Maintaining up-to-date knowledge of current merchandise and promotions.
• Assisting with fulfilling orders, recovering the sales floor, and facilitating purchases, returns, and exchanges at the cash wrap.
• Collaborated with team members to achieve sales goals and improve store performance.

Developed copy for an advertising agency with a global reach, creating campaigns for companies such as UPS, Primark, United Health Group, and others.

• Interpreted creative briefs to complete copy for recruitment campaigns.
• Developed original content used on client websites, social media, and digital ad campaigns.

Managed team of in-house and freelance writers. Oversaw all aspects of content development for a variety of professionals in various industries.

• Evaluated team performance regularly, providing constructive feedback and coaching.
• Managed project oversight, ensuring timely delivery and adherence to quality standards.
• Conducted regular one-on-one meetings with team members to address concerns and aspirations.
• Analyzed stakeholder feedback to improve service offerings and customer satisfaction.
• Crafted compelling copy for digital platforms that resonated with target audiences.
• Researched industry trends to inform content strategies and enhance brand messaging.
• Edited and refined copy to align with client goals and to incorporate their voice.
• Provided leadership and guidance to team members, ensuring that tasks were completed on time and to clients' standards.