Hi, I’m
Lauren Duncan
Virginia Beach,VA
Summary
Results-oriented Marketing Specialist proficient in developing creative marketing collateral for diverse projects. Establishes clear standards and enforces protocols for consistent, high-quality results.
Overview
7
years of professional experience
Work History
Chico's FAS
Brand Marketing Specialist
05.2021 - Current
Job overview
- Tracked key performance indicators to measure success of campaigns.
- Researched and identified new opportunities for increasing company's social media presence.
- Managed social media accounts on day-to-day basis to increase company recognition by engaging with users.
- Conducted market research and competitor analysis to inform marketing strategies.
- Built relationships with industry influencers to increase brand awareness and engagement.
- Monitored and evaluated social platforms to identify trends and opportunities for improvement.
- Researched and analyzed industry trends to inform search marketing strategies.
- Created briefs and coupon codes for mall marketing advertisements.
- Generated reports to monitor and analyze social media performance.
Tiffany & Co.
Seasonal Sales & Service Professional
08.2020 - 05.2021
Job overview
- Fostered lasting relationships with customers through effective communication and quick response, resulting in long-term loyalty and expanded client base.
- Served customers with knowledgeable, friendly support at every stage of shopping and purchasing via chat, email, and phone.
- Increased sales with execution of full sales cycle processing from initial lead processing through conversion and closing.
- Solved customer challenges by offering relevant products and services.
- Recorded accurate and efficient records in customer database.
- Trained new team members on live chat procedures and customer service protocols.
- Collaborated with managers to provide customer feedback and recommend operational changes to meet emerging trends.
Morley (General Motors)
Temporary Marketing Chat Specialist
06.2019 - 11.2019
Job overview
- Provided online demonstrations to educate customers on product features and online help resources.
- Responded to customer inquiries and provided accurate information about products and services via live chat.
- Implemented and developed customer service training processes.
- Researched customer inquiries to provide accurate and up-to-date information.
- Maintained up-to-date knowledge of vehicles and service changes.
- Investigated and resolved customer inquiries and complaints quickly.
- Developed highly empathetic client relationships and earned reputation for exceeding service standard goals.
Fossil
Sales Associate/Visual Merchandiser
06.2016 - 11.2019
Job overview
- Contributed to team objectives in fast-paced environment.
- Helped customers locate products and checked store system for merchandise at other sites.
- Met with customers to discuss and ascertain needs, tailor solutions and close deals.
- Identified new business opportunities through cold calling, networking, marketing and prospective database leads.
- Used props and lighting to enhance appearance and visibility of displays.
- Managed installation of visual merchandising displays, urging team to with speed and accuracy.
- Promoted seasonal products and trends to move stock and prepare for incoming inventory.
- Created visual displays to highlight new and featured products.
Education
Eastern Michigan UniversityYpsilanti, MI
Master of Science from Integrated Marketing Communications
04.2021
Eastern Michigan UniversityYpsilanti, MI
Bachelor of Science from Apparel Textiles And Merchandising
04.2017
Skills
- Social Media Best Practices
- Developing Presentations and Reports
- Data Collection Processes
- Competitive Research
- Social Media Engagement
- Customer Relationship Management
- Data and Trend Forecasting
- Computer Proficiency
- Administering Social Media Accounts
- Customer Service
- Inventory Audits
- Employee Coaching
- In-Store Event Display Management
- Visual Merchandising
Timeline
Brand Marketing Specialist
Chico's FAS
05.2021 - Current
Seasonal Sales & Service Professional
Tiffany & Co.
08.2020 - 05.2021
Temporary Marketing Chat Specialist
Morley (General Motors)
06.2019 - 11.2019
Sales Associate/Visual Merchandiser
Fossil
06.2016 - 11.2019
Eastern Michigan University
Master of Science from Integrated Marketing Communications
Eastern Michigan University
Bachelor of Science from Apparel Textiles And Merchandising
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