Personable and dedicated Customer Service Representative with extensive experience in the design industry. Solid team player with upbeat, positive attitude and proven skill in establishing rapport with clients. Motivated to maintain customer satisfaction and contribute to company success. Articulate, enthusiastic and results-oriented with demonstrated passion for building relationships, cultivating partnerships and growing businesses.
Hi, I’m
LAUREN M. ECKMAN
Manassas,VA
Summary
Overview
9
years of professional experience
4
Certifications
Work History
Murphy's Design INC.
Visual Communications Specialist & Design Assistant
01.2017 - Current
Job overview
- Collaborates with 2-3 clients per month to determine design preferences, translating individual design needs through selections with appropriate color palettes, materials, and finishes.
- Oversaw diverse office administrative tasks.
- Facilitated communication with prospective clients via email leads.
- Cultivated relationships with local media partners to achieve strategic advertising goals.
- Develops and presents design concepts, mood boards, and slide decks using Canva to convey design visions effectively.
- Enhances visual appeal and staging for photography by optimizing space and selecting suitable furnishings and decor.
- Captures and showcases completed projects for use in marketing materials and online platforms, including social media, websites, and print ads.
- Designs marketing materials using Adobe Creative Suite (InDesign, Illustrator, Photoshop) and Canva.
- Manages website content through Squarespace and WordPress, and executes on-brand social media strategies.
The Little Fox DenDeep Creek Lake, USA
Airbnb Superhost
01.2023 - Current
Job overview
- Conceptualized and launched a profitable short-term rental property, producing $30k in revenue a year.
- Successfully acquired and renovated a property, overseeing all aspects from sourcing, acquisition, to contractor management.
- Developed a strong brand identity with professional photography, and engaging marketing.
- Optimized property management strategies across platforms like Airbnb and social media, achieving Superhost status, and top 10% local rankings.
- Creates and manages spreadsheets to monitor income and expenses.
- Proactively identifies customer needs and develops solutions to improve their experience, resulting in repeat bookings.
- Managed inventory and supplies to ensure materials were available when needed. (Toiletries, Amenities, Cleaning Supplies)
Freelance, VA
Graphic Designer
01.2019 - Current
Job overview
- Specializes in creating visually compelling book cover designs that reflect the core narrative.
- Utilized Adobe Creative Suite (Photoshop, Illustrator, InDesign) to create visually appealing designs.
- Integrates AI-generated imagery using Adobe Firefly, Canva, or Midjourney to enhance and expedite the design process, offering unique visual elements.
- Collaborates closely with authors to understand and translate their artistic vision into impactful cover designs.
- Manages the entire design process from initial concept development to final delivery, ensuring client satisfaction.
- Delivers high-quality, eye-catching cover designs tailored to resonate with target audiences.
- Adapts design style to various genres and author preferences, ensuring versatility and client-specific solutions.
- Demonstrates a proficient understanding of color theory, utilizing strategic color palettes to evoke desired emotions, and enhance visual impact.
- Possesses strong typographic skills, selecting and implementing fonts that complement the design, enhance readability, and ensure genre appropriateness.
- Maintained up-to-date knowledge of industry trends in graphic design technologies.
- Utilized typography, color, and layout to enhance visual communication and message clarity.
Old Bust Head Brewing CompanyWarrenton, USA
Community Relations & Social Media Specialist
01.2016 - 01.2017
Job overview
- Company Overview: Warrenton, VA.
- Collaborated with brewery teams to plan and execute engaging community events, enhancing local participation.
- Fostered relationships with local businesses for collaborations and co-hosted successful community events.
- Implemented comprehensive social media strategies to boost the brewery's online presence, increase website traffic, and promote events.
- Created original, on-brand content to attract and retain customers; ensured positive and friendly social media interactions by sales representatives and taproom staff.
- Designed marketing collateral using Adobe Creative Suite, including posters, flyers, and merchandise, in addition to designing labels and packaging for limited-release beers.
- Managed email marketing programs through Mailchimp, overseeing design, scheduling, and maintenance; attended craft beer events as a photographer and company representative.
- Warrenton, VA.
Education
Northern Virginia Community CollegeAnnandale, VA
A.A. from Liberal Arts: Art History Specialization
01.2019
University Overview
The Art InstitutesArlington, VA
BFA from Photography
01.2010
University Overview
Skills
- Graphic design and web management
- Email marketing campaigns
- Social media marketing and strategy
- Customer service and relations
- Community engagement
- Problem solving and decision-making
- Communication and interpersonal skills
- Attention to detail
- Adobe Creative Suite proficiency
- Canva expertise
- Microsoft 365 applications
- Google Docs, Sheets, and Forms
- Google Ads management
- WordPress development
- Wix site creation
- SquareSpace design
- MailChimp and ConvertKit usage
- HTML and CSS knowledge
Certification
- Adobe Design Fundamentals, Adobe, 03/01/25, AJ00S3MTVVFZ
- The Art of Storytelling, IESE Business School, 03/01/25, 8NIGTWYBVXDO
- Image Editing, Adobe, 04/01/25, 0WBJ5XRL4R99
Timeline
Airbnb Superhost
The Little Fox Den
01.2023 - Current
Graphic Designer
Freelance
01.2019 - Current
Visual Communications Specialist & Design Assistant
Murphy's Design INC.
01.2017 - Current
Community Relations & Social Media Specialist
Old Bust Head Brewing Company
01.2016 - 01.2017
Northern Virginia Community College
A.A. from Liberal Arts: Art History Specialization
The Art Institutes
BFA from Photography
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