Larry OBrien
Colorado Springs,CO
Summary
Skilled and experienced market analyst, presenter, and published writer with over 30 years of experience in process automation, process safety, industrial cybersecurity, and strategic planning.
Overview
31
31
years of professional experience
Work History
Vice President of Research
ARC Advisory Group
02.2013 - Current
- Successfully guided team research efforts in process automation, process safety, industrial cybersecurity, and industrial sustainability.
- Provided strategic guidance to major automation suppliers on emerging market and technology trends, end user requirements, and industrial standards.
- Provided leadership on the development and promotion of industrial standards and consortia to a wide range of suppliers and end users.
- Successfully planned and executed numerous industrial conference sessions and events as an MC, moderator, and presenter.
- Developed insightful reports to inform senior management decision-making on growth opportunities.
- Improved product positioning with comprehensive SWOT analysis and strategic recommendations.
- Established strong relationships with industry experts, gaining valuable insights into market dynamics.
- Analyzed industry trends and tracked competitor activities to inform decision making.
- Streamlined data collection processes for enhanced efficiency and accuracy in market research.
Global Marketing Director
The Fieldbus Foundation (Now the FieldComm Group)
03.2010 - 02.2013
- Collaborated with cross-functional teams to ensure consistent messaging across all marketing channels.
- Implemented innovative social media tactics to increase brand awareness and foster online community engagement.
- Directed large-scale events such as trade shows and conferences, showcasing company offerings while establishing valuable connections within the industry ecosystem.
- Participated in the development and promotion of educational and training programs and organized numerous training seminars.
- Increased global brand recognition by developing and implementing comprehensive marketing strategies.
- Established collaborative relationships with external agencies to ensure consistent messaging and branding efforts.
- Designed impactful promotional materials that effectively communicated key product benefits to target audiences.
- Trained and mentored junior marketing staff members, fostering a culture of continuous learning within the department.
- Oversaw public relations efforts including press releases, media outreach, influencer collaborations aimed at elevating the company''s reputation within the industry.
Research Director
ARC Advisory Group
12.1993 - 03.2010
- Presented research findings at national conferences, raising awareness of innovative discoveries and promoting collaboration within the industry.
- Enhanced research quality by implementing rigorous data analysis methods and streamlining processes.
- Directed a team of researchers, achieving significant advancements in key projects and industry recognition.
- Advised senior management on strategic decisions related to research directions based on thorough analyses of industry trends.
- Balanced multiple priorities while adhering to strict deadlines for deliverables with minimal supervision.
- Mentored junior researchers, fostering professional development and nurturing future leaders in the field.
- Planned and executed targeted research into process automation, process safety, process alarm management, industrial networks, and industrial software.
Education
Bachelor of Arts - English
University of Massachusetts, Lowell
Lowell, MA06.1990
Skills
- Strategic Planning
- Presentations
- Industry Best Practices
- Public Speaking
- Business Storytelling
- Process Automation and Process Safety
- Industrial/OT Cybersecurity
- Industrial Networks
- Industrial Standards and Consortia
- Forecasting
- Market Research
- Market Trends and Analysis
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Affiliations
- ISA: The International Society of Automation
Timeline
Vice President of Research
ARC Advisory Group
02.2013 - Current
Global Marketing Director
The Fieldbus Foundation (Now the FieldComm Group)
03.2010 - 02.2013
Research Director
ARC Advisory Group
12.1993 - 03.2010
Bachelor of Arts - English
University of Massachusetts, Lowell
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