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LAUREN TAYLOR HESS
Huntington,WV
Summary
Proven skills in increasing customer engagement and business visibility in online searches through successful SEO approaches. Experienced in developing marketing initiatives, increasing business success and boost sales. Excellent analytical, organizational and decision-making abilities.
Overview
2
2
Languages
4
4
years of post-secondary education
1
1
year of professional experience
Work History
Beauty Advisor
ULTA BEAUTY
MORGANTOWN, WV
08.2019 - 01.2020
- Supported reception efficiency by taking phone calls, inputting appointments and collecting payments.
- Analyzed customer skin to assess unique conditions and skin type.
- Cultivated productive and positive relationships with customers built on loyalty and service.
- Arranged merchandise to present visually appealing displays that drive sales.
- Completed purchases and processed payments.
- Kept formal record of cash flows of 500 to 1000 dollars on a daily basis.
Digital Marketing Volunteer
Women On Wellness
Morgantown, WV
08.2018 - 12.2018
- Wrote media alerts and developed social media campaigns to promote Women on Wellness Podcast.
- Analyzed consumer usage patterns to identify trends and target key demographics.
- Increased brand awareness through event marketing, demonstrations, sales and brand promotion.
- Developed integrated campaign strategies, incorporating media outreach initiatives across multiple verticals to create unified branding.
- Liaised between senior management and front-line team members to implement effective changes and revitalize market growth.
- Built, implemented and updated effective SEO strategies.
- Built corporate brands by designing cohesive looks between elements such as logos and letterheads.
Education
Bachelor of Science (B.S.) - Marketing
West Virginia University
Morgantown, WV 08.2018 - 05.2022
Skills
Adobe Photoshop
Microsoft Office
Leadership
Marketing analytics
Search engine optimization expertise
Social Media Management
Content Development
Content strategies
Retail background
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Interests
Playing Instruments - Piano and Guitar
Quote
Your task is not to foresee the future, but to enable it.
Antoine de Saint-Exupéry
Timeline
Beauty Advisor
ULTA BEAUTY
08.2019 - 01.2020
Digital Marketing Volunteer
Women On Wellness
08.2018 - 12.2018
Bachelor of Science (B.S.) - Marketing
West Virginia University
08.2018 - 05.2022