Laurie Vuoto
Scottsdale,AZ
Summary
Strategic Communications professional with decades of experience in producing digital and print content, crafting user experiences, brand marketing, and storytelling to meet specific needs, enhance perception and drive change. Accomplished at all phases of content development: research, conceptualization, strategic planning, writing, and editing for digital channels, print, and video projects, and managing social media. Savvy communicator who knows how to inform, inspire and engage audiences with compelling storytelling.
Overview
28
28
years of professional experience
Work History
Communications Director
Acumed
08.2022 - Current
- Developed internal and external communications strategy to establish consistent brand, tone and timely messaging
- Responsible for writing and editing content for press releases, weekly newsletters, brochures, surgical techniques, website and social media campaigns
- Collaborate with internal stakeholders to align design strategies and messaging
- Oversee social media platforms
Communications Director
Leisure World
02.2018 - 07.2022
- Oversaw $300k budget
- Responsible for marketing and advertising; coordinate more than 150 advertisers monthly
- Produced monthly newspaper with compelling community stories; news section and lifestyle section with an average of 65 pages
- Responsible for creating brochures and all internal and external communication documents
- Produced weekly newsletters
- Oversaw website and social media platforms
Communications Integrity Specialist
Maricopa Community College District
06.2016 - 01.2018
- Responsible for writing and editing engaging internal and external communications, including public relations documents
- Wrote compelling web copy, brochures, news releases, speeches, emails, fliers to increase awareness and meet strategic objectives
- Collaborated with creative director to develop marketing materials to drive student enrollment
- Developed districtwide Editorial Style Guide for consistent style and tone
- Supervised two copywriters for content and style
- Assisted with social media content
Senior News Writer and Editor
Alliance Defending Freedom
05.2012 - 05.2016
- Wrote news releases on religious liberty, life, and marriage and family
- Booked media interviews and build media relationships to promote issues
- Edited Op-eds for the Global division
- Wrote speeches for president
- Coordinated Rome Media Symposium to highlight issues and promote international work
President
Eloquence
02.2006 - 04.2012
- Wrote speeches, Op-eds and press releases on a variety of topics for high-profile individuals, including former Republican presidential nominee Senator
- Rick Santorum and former Governor of Virginia George Allen
- Edited articles and manuscripts
- Delivered lectures on speechwriting and the art of writing
Speechwriter
U.S Department Of Health And Human Services
07.2004 - 01.2006
- Responsible for writing and researching speeches on a variety of topics including human trafficking, welfare and family and marriage
- Wrote Op-Eds on national and domestic issues
- Edited and wrote press releases for the Office of Public Affairs
- Coordinated public affairs events and press conferences
- Handled media inquiries
Assistant National Editor
The Washington Times
01.2002 - 06.2004
- Responsible for coordinating the newspaper’s coverage of the White House
- Congress, national security and social issues
- Duties included editing stories, writing news articles and working with reporters to develop story ideas
- Wrote editorials on a variety of national issues
Speechwriter and Coalitions Assistant
U.S. Senate Republican Conference
01.2001 - 05.2003
- Wrote speeches on national issues for Pennsylvania Senator Rick Santorum
- Wrote editorials on a variety of issues from welfare reform to stem cell research, which appeared in publications such as The Washington Times and National
- Review Online
- Wrote monthly column for Crisis magazine
- Played pivotal role in outreach among minority voters, including Catholics
- Hispanics and African-Americans
Research Assistant
Ethics and Public Policy Center
01.1999 - 12.2000
- Coordinated conferences promoting ethics and integrity in journalism
- Administrative assistant to senior fellow, David Aikman; helped research numerous book projects, articles and documentaries
Field Producer / Corporate Video Producer
Transworld Television
03.1997 - 12.1999
- Executive producer involved in all aspects of production: conceptualization, writing of script, directing shoot and post-production editing for corporate videos and sporting events
- Assistant Director for the Samuel L
- Jackson Golf Classic in Bermuda which helped raise $1 million dollars for inner-city youth
Production Coordinator / Writer / Researcher
World Affairs Television Production
09.1995 - 02.1997
- Researched and wrote scripts for The Editors, Media Watch and The International, which aired on PBS for both Canadian and American markets
- Responsible for developing show ideas, recruiting guests and production schedule
- Edited the literary television program, Literati, for three seasons
- LAURIE VUOTOPAGE 2
Education
Master of Arts - Communications
08.1996
Bachelor of Arts - English Literature
06.1995
Associate of Arts - Liberal Arts
06.1992
Skills
- Internal and External Communications
- AP and AMA Editing
- WordPress, MailChimp, Cision
- Adobe InCopy, Quark
- Microsoft Word, Word Perfect
- Excel, PowerPoint
- Fundraising
- Social Media Platforms, Sprout Social
- Media Spokesperson
- Public Relations
- Video Production
Timeline
Communications Director - Acumed
08.2022 - Current
Communications Director - Leisure World
02.2018 - 07.2022
Communications Integrity Specialist - Maricopa Community College District
06.2016 - 01.2018
Senior News Writer and Editor - Alliance Defending Freedom
05.2012 - 05.2016
President - Eloquence
02.2006 - 04.2012
Speechwriter - U.S Department Of Health And Human Services
07.2004 - 01.2006
Assistant National Editor - The Washington Times
01.2002 - 06.2004
Speechwriter and Coalitions Assistant - U.S. Senate Republican Conference
01.2001 - 05.2003
Research Assistant - Ethics and Public Policy Center
01.1999 - 12.2000
Field Producer / Corporate Video Producer - Transworld Television
03.1997 - 12.1999
Production Coordinator / Writer / Researcher - World Affairs Television Production
09.1995 - 02.1997
Concordia University - Master of Arts, Communications
McGill University - Bachelor of Arts, English Literature
John Abbott College - Associate of Arts, Liberal Arts
Languages
Italian
Native or Bilingual
French
Professional Working
Spanish
Limited Working
Publications
My articles have appeared in the following publications:
- The Washington Times
- World Tribune
- National Review
- The Weekly Standard
- Human Events
- Boston Broadside
- Townhall
- Crisis Magazine
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