Lawanda Young
O'Fallon,IL
Summary
Dynamic Marketing Specialist with proven expertise in designing social media platforms and developing and maintaining websites. Knowledgeable and experience with creating, branding, customizing, and promoting products. Possesses entrepreneurial background and thorough understanding of customer appeasement and engagement blending hard skills like SEO with strong technical abilities. Cultivated talent and drove productivity as Department Lead at Macy's and Fragrance Consultant at Sephora demonstrating exceptional marketing and client promotion skills.
Overview
21
21
years of professional experience
Work History
Permanent Substitute Teacher
School District #118
Belleville, IL
01.2023 - Current
- Encouraged student participation and active learning in the classroom.
- Maintained classroom order and enforced school and class rules.
- Assessed student understanding through informal and formal methods.
- Integrated real-world examples to make learning relevant and engaging.
- Requested as substitute teacher based on excellent referrals and trusted performance.
- Implemented lesson plans assigned by classroom teacher to educate students about key concepts.
Paraprofessional
Belleville Township School District #201
Belleville, IL
01.2016 - 12.2022
- Offered students personalized educational, behavioral and emotional support.
- Attended professional development workshops related to job responsibilities.
- Ensured that all safety regulations were followed in the classroom environment.
- Helped implement behavior management strategies for individual students.
- Contributed to a safe and inclusive learning environment for all students.
- Assisted in the administration and scoring of standardized tests and assessments.
- Supervised small groups of students during instruction time.
- Provided clerical support to teachers, such as photocopying and organizing materials.
- Provided one-on-one support to students requiring additional assistance with assignments.
Fragrance Consultant
Sephora
St Louis, MO
10.2015 - 01.2021
- Unboxed new merchandise and restocked shelves in appealing and organized arrangements to promote items.
- Stocked shelves and supplies and organized displays to focus customer attention on specific items.
- Greeted customers and provided assistance with fragrance selection.
- Handled returns and exchanges according to company policies.
- Approached customers and started engaging conversations through use of effective interpersonal and people skills.
- Developed relationships with new and existing customers to increase sales.
- Built rapport with customers by providing excellent customer service.
- Showed customers different perfumes and demonstrated scents by spritzing on pulse points.
Department Lead
Macys Department Store
St Louis, MO
10.2003 - 12.2014
- Managed daily operations, ensuring efficient workflow and productivity.
- Cultivated talented team of departmental employees through outstanding mentoring, coaching, and teaching skills.
- Facilitated training sessions for new employees on company policies and procedures.
- Supervised and delegated tasks to departmental personnel during manager's absence and busy periods.
- Implemented customer service standards, ensuring high levels of customer satisfaction.
Education
Master of Arts - Advertising And Marketing Communications
Webster University
St. Louis, MO08-2021
Bachelor of Arts - Theater Performance Communications
Southern Illinois University At Carbondale
Carbondale, IL12-2001
Skills
- Social and New Media
- Wealth Building for Baby Boomers
- Social Media Marketing
- Results-Driven
- Search Engine Optimization
- Website Creation and Maintenance
- Email Marketing
- Video and Reels Editing
Affiliations
- Alpha Kappa Alpha Sorority Incorporated
Accomplishments
- Metro Area Professional Organization (MAPO) Honoree Recipient
Fun Fact
I taught myself how to create and build a website for my business, Young and the Beautiful, selling custom-whipped body butters.
Timeline
Permanent Substitute Teacher
School District #118
01.2023 - Current
Paraprofessional
Belleville Township School District #201
01.2016 - 12.2022
Fragrance Consultant
Sephora
10.2015 - 01.2021
Department Lead
Macys Department Store
10.2003 - 12.2014
Master of Arts - Advertising And Marketing Communications
Webster University
Bachelor of Arts - Theater Performance Communications
Southern Illinois University At Carbondale
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