Lawrence Osburn
Summary
Accomplished, results-driven Product Marketing Manager offering successful experience driving market share, brand recognition and revenue improvements.
Overview
9
9
years of professional experience
Work History
Product Marketing Manager
IMCO Carbide Tool
08.2021 - Current
- Worked closely with product development teams to create and maintain marketing materials for sales presentations and client meetings.
- Drove marketing initiatives to increase product visibility and market performance.
- Supported marketing programs and campaigns with content and messaging to drive demand.
- Developed strategy and managed market communications that drove product demand.
- Cultivated and nurtured relationships with customers in strategic vertical markets to support ongoing definition of differentiated product value.
Logistics Supervisor
IMCO Carbide Tool
08.2019 - 08.2021
- Collaborated with other supervisors to maintain smooth inter-departmental communication and operations.
- Trained, scheduled and evaluated [Number] employees.
- Improved efficiency by [Number]% through employee management, workflow evaluations and monitoring procedures.
- Monitored logistics performance and identified improvement opportunities.
Order Fulfillment Manager
IMCO Carbide Tool
08.2014 - 08.2019
- Collaborated with team members to complete timely orders and avoid delays.
- Reported and analyzed inventory data to help management strategically improve pricing and marketing strategies.
- Collaborated with sales team members to stay current on inventory levels, complete accurate orders, and resolve item issues.
- Collected, analyzed and modeled sales trends and customer preferences data to inform inventory development decisions.
Education
MBA -
Bowling Green State University
Bowling Green, OH12.2016
Master of Science -
Eastern Michigan University
Ypsilanti, MI12.2007
Skills
- Continuous Improvement Process
- Customer Relationship Management
- Product Performance and Profitability
- Brand Development
- Program Marketing
- Marketing Campaign Management
Timeline
Product Marketing Manager
IMCO Carbide Tool
08.2021 - Current
Logistics Supervisor
IMCO Carbide Tool
08.2019 - 08.2021
Order Fulfillment Manager
IMCO Carbide Tool
08.2014 - 08.2019
MBA -
Bowling Green State University
Master of Science -
Eastern Michigan University
Similar Profiles
Sarah ZalaudekSarah Zalaudek
Inventory Control/Purchasing Specialist at Hannibal Carbide Tool, IncInventory Control/Purchasing Specialist at Hannibal Carbide Tool, Inc
Sean BarnesSean Barnes
Superintendent at IMCOSuperintendent at IMCO
Lorenzo MartinezLorenzo Martinez
Delivery Driver at IMCO LumberDelivery Driver at IMCO Lumber
Lee CoxLee Cox
Product Marketing Manager at Late Model RestorationProduct Marketing Manager at Late Model Restoration
Manuel CruzManuel Cruz
Product Marketing Manager at GM FinancialProduct Marketing Manager at GM Financial