Juancarlos Alvarez
Hialeah,FL
Summary
Passionate and solutions-driven professional with 12+ years of diverse experience and transferrable leadership skills. Seeking to transition into a marketing role of increasing responsibility. Career interests include leading a marketing team into developing innovative and disruptive products, services, or processes that bring value to consumers. Possesses a valuable combination of sales, planning, operations and team leadership experience that help to close the gap between a brand and the diverse needs of today’s discerning customers. Demonstrated ability to develop creative, outside-of-the-box solutions that solve many of the complex challenges faced by today’s organizations.
Overview
19
19
years of professional experience
Work History
Founder
Hi-5 MArketing, LLC
Hialeah, FL
01.2018 - Current
- Founder of High-5 Marketing, a company specializing in strategic initiatives that assist small businesses in expanding or improving their social media presence, increasing brand awareness, and market share.
- Create a social media and SEO strategy template that develops customer-specific strategies to deliver results based on their needs.
- Research different customer target markets to create successful strategies.
- Monitor the statistics of the different marketing campaigns, and continually search for improvements.
South Florida Outside Sales Representative
gulf coast supply & manufacturing
Newberry, FL
01.2016 - Current
- Responsible for entering and developing the South Florida market, acquiring new customers and building long lasting relationships.
- Conduct personal sales calls at customer sites on a regular basis and seeks out prospective customers and new business opportunities to support the revenue goals of the organization.
- Nurture and maintain customer relationships to grow profitable sales.
- Stay current on existing and emerging product and technologies to best meet the needs of a diverse customer base.
- Follow-up on all quotes to assure each customer is being serviced; document all outcome of the proposed solution.
- Work closely with Inside Sales Associates and support personnel; encourages and assists in their training and development to ensure comprehensive approaches to sales and marketing.
- Assists customers with problem solving, takeoffs, and project layout and design; also fulfills customer needs and requests for current literature, catalogs and product pricing.
- Develop sales forecasts to help analyze market conditions and/or changes in assigned territory for maximum productivity and sales growth.
Cement Lab Specialist
titan america, LLC
Medley, FL
01.2008 - 01.2017
- Monitored and communicated the quality of resources being used to produce clinker and cement.
- Monitored product to identify deviation and to make process changes to realign production to conformity and set specifications.
- Identified and communicate all nonconformities and provide daily quality reporting on all resources and products.
- Also determined the quality of fuel and alternative fuels.
- Provide technical support to the customer base.
Aggregate QC Supervisor
titan america, LLC
Medley, FL
01.2014 - 01.2016
- Oversaw the quality of aggregates produced at the Florida Business Unit Pennsuco Quarry. Enforced process and quality controls and provided quality assurance for aggregate products across the state of Florida.
- Built and developed a highly effective quality control teams to provide support for the Medley quarry, Florida aggregate terminals, and Florida ready-mix plants.
- Ensured all products met their respective specifications on either a state or national level.
- Developed a new process to increase department and production efficiency.
- Provided technical support to sales and assisted in attracting new potential business through the quality of the products produced.
- Maintained annual facility and laboratory certification through the Construction Materials Engineering Council.
- Worked with FDOT to maintain product certification and nurtured an on-going professional relationship.
- Developed relationships with all customers and assisted customers with diverse needs including technical support on products and projects.
- Provide technical support to multiple facilities and upper management on new sources of aggregate.
- Provided the sales department with technical product knowledge.
Aggregate Quality Control Technician
titan america, LLC
Medley, FL
01.2006 - 01.2014
- Provided sampling and testing of aggregate products to determine adherence to national and state specifications. Assured that best practices where being followed.
- Provide quality assurance testing for all ready-mix plants in the tri-county and east coast in conformance to ASTM & AASHTO.
- Interpreted test data and relayed information to production, load-out, and management.
- Coordinate with FDOT on verification samples of each product.
- Observed and communicated product trends and identified all areas of concern.
Education
M.B.A. - Marketing
University of Phoenix
B.A. - Business Administration in Management
Keiser University
Skills
- Team Leadership & Development
- Marketing & Sales
- Strategic Planning
- Business Intelligence & Analytics
- Project Management
- Cross-Functional Communications
- Client Relationship Management
- Territory Management
- Business Development
- Market Penetration
- Presentations & Proposals
- Contracts & Negotiations
Affiliations
Roofing Contractors Association of South Florida, Member
Training
- How to Manage Your Sales Territory, LinkedIn Learning
- Managing Your Sales Process Certification, LinkedIn Learning
Languages
Bi-Lingual English/Spanish
Key Contributions
- Strong ability to help organizations clearly define sales goals, provide input to marketing best approaches and transform those ideas into actionable states and measurable tasks.
- Highly adept at strategically aligning with the goals and objectives of the organization to deliver creative marketing solutions that compliment sales activities and that accelerate the growth and success of the organization.
- Respected as a trusted advisor offering creative strategies for success; concept sales strategies and capabilities that deliver positive and unexpected results.
- Recipient of the Titan America Star of Honor Award and was the first of only three employees to ever receive the designation.
Timeline
Founder
Hi-5 MArketing, LLC
01.2018 - Current
South Florida Outside Sales Representative
gulf coast supply & manufacturing
01.2016 - Current
Aggregate QC Supervisor
titan america, LLC
01.2014 - 01.2016
Cement Lab Specialist
titan america, LLC
01.2008 - 01.2017
Aggregate Quality Control Technician
titan america, LLC
01.2006 - 01.2014
M.B.A. - Marketing
University of Phoenix
B.A. - Business Administration in Management
Keiser University
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