Summary
Overview
Work History
Education
Skills
Certification
WEBSITE, PORTFOLIO, PROFILES
Affiliations
Timeline
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Leslie A. Cooper

Burton,USA

Summary

Detail-oriented assessing professional with recent MCAO certification and hands-on experience in both personal and real property appraisal. Skilled in applying Michigan assessment standards, reviewing property data, and supporting fair and accurate valuations. Experienced in working with taxpayers, managing exemption processes, and assisting with Board of Review. Known for being reliable, adaptable, and focused on delivering quality assessment work.

Overview

2027
2027
years of professional experience
1
1
Certification

Work History

Equalization Appraiser

Oakland County Assessing
Pontiac, MI
2024 - Current
  • Conducted comprehensive assessments to ensure adherence to regulatory guidelines and standards, supporting organizational integrity.
  • Performed comprehensive evaluations to maintain compliance with established regulatory frameworks.
  • Directed valuations of commercial and industrial personal property in accordance with Michigan General Property Tax Act and assessing standards
  • Reviewed personal property statements for accuracy, including fixed asset listings and depreciation schedules
  • Managed administration of exemptions, including Eligible Manufacturing Personal Property (EMPP) and Small Business Exemption (Form 5076)
  • Completed audits of business personal property accounts, coordinating document reviews and taxpayer communication
  • Maintained assessment records within BS&A software, ensuring data integrity and proper asset classification
  • Provided guidance to taxpayers on filing requirements, exemptions, and valuation methodologies
  • Supported preparation for March Board of Review, including documentation, valuation analysis, and appeal responses
  • Interpreted state guidelines to ensure equitable and uniform assessments across jurisdictions
  • Conducted field inspections to verify the existence and usage of reported assets
  • Collaborated with real property appraisers and equalization staff to ensure consistency in data and valuation approaches

Certified Residential Appraiser

Opteon USA
Michigan
02.2024 - 02.2025
  • Conducted comprehensive residential property appraisals to determine fair market values.
  • Utilized advanced appraisal software for accurate valuation reports and documentation.
  • Collaborated with real estate professionals to gather market data and insights.
  • Analyzed economic trends impacting residential real estate markets for informed decision-making.
  • Developed strong relationships with clients, fostering trust and repeat business opportunities.
  • Conducted thorough property inspections, assessing both the interior and exterior conditions to accurately determine market value.
  • Consistently met deadlines while maintaining high-quality work, ensuring timely completion of appraisals for clients.
  • Enhanced appraisal accuracy by consistently researching and analyzing market trends for residential properties.
  • Proactively kept abreast of changes in zoning laws, construction techniques, or other factors that could impact property values.
  • Reduced discrepancies in appraisal values by conducting thorough research on comparable property sales data and market trends.
  • Performed appraisals in line with federal requirements and USPAP guidelines.

Real Estate Appraiser Trainee

Opteon
Austin, TX
02.2022 - 02.2024
  • Completed appraisals on pre-set number of properties to meet weekly production goals.
  • Performed appraisals in line with federal requirements and USPAP guidelines.
  • Gathered information on nearby properties to compare and help make value determinations on properties.
  • Stayed updated on market trends for local area and similar property types.
  • Took photographs of interior and exterior of buildings to properly document features and conditions.
  • Inspected properties first-hand, collected measurements and reviewed historical documents to complete thorough evaluations.
  • Inspected new construction sites to establish current values in line with market trends in region.

CEO/Founder

512 City Design & Marketing, LLC
Austin, TX
03.2012 - 02.2024
  • Specializing in small businesses and service industry.
  • Coaching and admin management.
  • Utilize Wordpress CMS, Google Analytics, Google My Business and Google Search Console.
  • Maintained and completed social media management and content creation.
  • Blog creation as needed.
  • Website development, creation, and implementation.
  • Coached and guided team members to improve effectiveness and policy enforcement, resulting in improved employee job satisfaction and higher performance levels.
  • Identified and capitalized on short- and long-term revenue generation opportunities to maximize bottom-line profitability.
  • Built productive relationships with industry partners and competitors to support strategic business objectives.
  • Monitored use of best practices at levels and implemented corrective actions to bring employees into compliance.

Insurance Agency Owner

TWFG Bordman Insurance
Leander, TX
08.2019 - 08.2021
  • Devised and deployed sales and marketing tactics to drive strategic growth and support achievement of revenue goals.
  • Put together realistic budgets based upon costs and fees for successfully operating business.
  • Capitalized on social media platforms to increase market awareness and recruit sales agents.
  • Optimized team hiring, training and performance.
  • Remained up to date on current trends and attended industry trade shows and markets to view and order inventory.
  • Trained and motivated employees to perform daily business functions.
  • Maintained motivated and well-paid sales team by calculating commission payments on time.
  • Created and monitored promotional approaches to increase sales and profit levels.
  • Devised processes to boost long-term business success and increase profit levels.
  • Employed prompt decision-making and in-depth research to resolve issues.
  • Managed all digital marketing efforts including social media management, website management and promotional materials.

Marketing Director

Goehring Dental
Austin, TX
05.2016 - 03.2020
  • Managed all SEO/marketing/social media/Google AdWords operations in conjunction with creation and development of internal marketing, promotions, PR, company website, brand, and blog.
  • Maintained corporate ID, coordination and maintenance of website design, current content, social media presence and all online ownership websites and directories.
  • Create all marketing collateral for external and internal marketing.
  • Coordinated with creative team to generate dynamic marketing content and communication tools for promotional campaigns.
  • Spearheaded market research to identify branding opportunities, cement strategies and sustain loyal customer base.
  • Developed metrics and measured success to further penetrate marketplace.
  • Devised and deployed online marketing plans with effective SEO, social media, and viral video campaign strategies.

Internal Marketing/Content Social Media Manager

Westgate Family Dental
Austin, TX
06.2012 - 05.2016
  • Managed all SEO/marketing/social media operations in conjunction with creation and development of internal marketing, promotions, PR, company website, brand and blog.
  • Maintained corporate ID, coordination and maintenance of website design, current content, social media presence and all online ownership websites and directories.
  • Developed marketing content such as blogs, promotional materials, and advertisements for social media.
  • Analyzed and reported social media and online marketing campaign results.
  • Monitored online presence of company's brand to engage with users and strengthen customer relationships.
  • Improved page content, keyword relevancy, and branding to achieve search engine optimization goals.

Digital Marketing Assistant

Ueckert Dentistry
Austin, TX
10.2010 - 05.2012
  • Tracked and reported on marketing campaign performance monthly to help with optimizing current and future.
  • Created and deployed social media content, engaged with target audiences, and boosted reach with strategic ad placements.
  • Created and presented pitch materials, proposals, and presentations.
  • Managed digital projects end-to-end, from initial conceptualizing through final implementation and live monitoring.
  • Created content strategies for digital media.

Education

Licensed Residential Appraisal - undefined

Mckissock Appraisal Courses
01.2022

Associate of Business Management - Graphic Communications

Baker College
Owosso, MI
01.1996

High School Diploma - undefined

New Lothrop High School
New Lothrop, MI
01.1994

Skills

Microsoft and Google Business Products

Business Personal Property Appraisal

New Construction Appraisal Expertise

Residential Property Appraisal

Expertise in BSA and Appraisal Software

Property Inspection / Canvassing

Dependable and Responsible

Computer Expert / Tech Savvy

Analytical Research and Reasoning

Comparative Market Analysis

Certification

  • MCAO
  • MCAT
  • Certified Residential Appraiser
  • FHA Qualifies Appraiser
  • Licensed Insurance Personal Lines

WEBSITE, PORTFOLIO, PROFILES

https://www.linkedin.com/in/leslieacooper

Affiliations

OCAAO

Timeline

Certified Residential Appraiser

Opteon USA
02.2024 - 02.2025

Real Estate Appraiser Trainee

Opteon
02.2022 - 02.2024

Insurance Agency Owner

TWFG Bordman Insurance
08.2019 - 08.2021

Marketing Director

Goehring Dental
05.2016 - 03.2020

Internal Marketing/Content Social Media Manager

Westgate Family Dental
06.2012 - 05.2016

CEO/Founder

512 City Design & Marketing, LLC
03.2012 - 02.2024

Digital Marketing Assistant

Ueckert Dentistry
10.2010 - 05.2012

Licensed Residential Appraisal - undefined

Mckissock Appraisal Courses

Associate of Business Management - Graphic Communications

Baker College

High School Diploma - undefined

New Lothrop High School

Equalization Appraiser

Oakland County Assessing
2024 - Current