Leslie D. Leverett
Eastpointe,MI
Summary
Commercial Traffic Manager with extensive experience at Beasley Media Group, managing $8.5M in advertising inventory. Demonstrated ability to optimize revenue and improve team performance through strong organizational and communication skills. Proficient in Marketron Traffic, vCreative vPPO, and WideOrbit ensuring excellence in traffic management processes.
Overview
13
13
years of professional experience
Work History
Commercial Traffic, Continuity and Billing Manager
BEASLEY MEDIA GROUP
Detroit, USA
08.2019 - Current
- Managed $8.5M in annual advertising inventory across several major-market FM stations.
- Trained in all aspects of the Traffic Department, including scheduling commercial contracts, continuity and assembling commercial radio logs.
- Managed daily inventory and generated reports for the sales team and sales managers.
- Optimized revenue opportunities during sell-out situations for WCSX-FM (including University of Michigan games) and WDMK-FM.
- Prepared and submitted weekly network performance affidavits for all stations.
- Completed monthly billing procedures for all Detroit market stations.
- Technical Skills: Marketron Traffic, VCreative vPPO, and WideOrbit
Commercial Traffic Assistant
RADIO ONE, INC
Detroit, USA
08.2012 - 08.2019
- Trained in all aspects of the Traffic Assistant position including scheduling and assigning cart numbers for all network commercials for multiple stations (WDMK-FM, WGPR-GM, and WPZR-FM).
- Networks include Westwood One, Premiere Radio Network, Compass, United Stations Network, Reach Media, Portfolio Media Management and AdLarge.
- Completing all performance affidavits for all networks along with scheduling make-goods as needed.
- Daily assistance to the Continuity Director and serving as back-up when needed.
- Technical Skills: Marketron Traffic, VCreative vPPO, and WideOrbit
Education
Bachelor of Arts - Audiology and Speech Sciences
Michigan State University
East Lansing, MI12.1994
Skills
- Highly motivated
- Adaptable
- Commitment to excellence
- Customer service
- Clerical support
- Electronic communications
- Organizational abilities
- Administrative abilities
- Attention to detail
- Professional
- Reliable
- Resourceful
- Team contributor
- Problem-solving skills
- Marketron Traffic
- VCreative vPPO
- WideOrbit
- Inventory management
- Effective communication
References
Professional and personal references upon request.
Timeline
Commercial Traffic, Continuity and Billing Manager
BEASLEY MEDIA GROUP
08.2019 - Current
Commercial Traffic Assistant
RADIO ONE, INC
08.2012 - 08.2019
Bachelor of Arts - Audiology and Speech Sciences
Michigan State University