Summary
Overview
Work History
Education
Skills
Accomplishments
Certification
Languages
Timeline
Generic

Liester Fernandez

Miami

Summary

Dynamic leader with a proven track record at BJ's Wholesale, enhancing membership and revenue through strategic marketing and exceptional customer service. Skilled in staff training and performance management, fostering teamwork and collaboration. Achieved significant member retention by leveraging relationship-building and promotional campaigns. Expert in budget control and financial reporting, ensuring operational excellence and compliance.

Overview

17
17
years of professional experience
1
1
Certification

Work History

Club Manager

BJ's Wholesale
07.2008 - Current
  • Enhanced club membership by implementing targeted marketing strategies and exceptional customer service.
  • Increased staff performance and engagement via motivational leadership.
  • Cultivated positive relationships with local businesses to create mutually beneficial opportunities for collaboration.
  • Increased revenue through strategic pricing structures, upselling initiatives, and improved member retention rates.
  • Monitored budget and expenditures, keeping facility within budget.
  • Implemented policies and procedures to improve club operations and standards.
  • Trained and supervised staff to consistently meet performance goals and customer service standards.
  • Developed promotional campaigns to attract new customers and increase brand awareness. **Market trends
  • Cultivated strong relationships with customers to build loyalty and repeat business.
  • Fostered a supportive work environment that encouraged teamwork, open communication, and shared responsibility among staff members.
  • Maintained accurate records, reporting systems, and financial documentation to ensure transparency and smooth business operations.
  • Ensured compliance with all relevant regulations and maintained a safe environment for both staff and members alike.
  • Conducted regular evaluations of staff to drive quality service and customer satisfaction.

Education

Associate of Arts - Business Administration

Technical College Institute (TCI)
Miami, FL
12-2008

Skills

  • Staff training
  • Membership growth
  • Team motivation
  • Performance management
  • Financial reporting
  • Budget control
  • Problem-solving abilities
  • Teamwork and collaboration
  • Effective communication
  • Task prioritization
  • Relationship building
  • Safety protocols
  • Inventory control
  • Vendor relations
  • Marketing strategy
  • Promotional campaigns

Accomplishments

2009 - Overnight Manager

2013 - Senior Merchandising Manager

2016 - Senior Operations Manager

2018 - Club Manager

Certification

  • ServSafe Food Handler Certification - National Restaurant Association.
  • Food Safety Manager Certification – American National Standards Institute-Conference for Food Protection (ANSI-CFP).
  • Forklift Certification

Languages

Spanish
Native or Bilingual
English
Native or Bilingual

Timeline

Club Manager

BJ's Wholesale
07.2008 - Current
  • ServSafe Food Handler Certification - National Restaurant Association.
  • Food Safety Manager Certification – American National Standards Institute-Conference for Food Protection (ANSI-CFP).
  • Forklift Certification

Associate of Arts - Business Administration

Technical College Institute (TCI)
Liester Fernandez