Linda Carallis
Palatine,IL
Summary
Driven by a passion for storytelling and audience growth, I leveraged digital photography and social media management to expand my reach as a Fashion and Lifestyle Content Creator. At Rabbit Publishing, I fostered long-term client relationships and spearheaded high-impact campaigns, enhancing brand engagement and team productivity through innovative content strategies and effective community interaction.
Overview
8
8
years of professional experience
Work History
Fashion/Lifestyle Content Creator @lindasgotstyle
Self Employed
08.2023 - Current
- Applied current editing and photography tools to tell great stories.
- Boosted brand engagement by creating compelling social media posts and campaigns.
- Strengthened content through proofreading and editing.
- Cultivated a loyal following on social media platforms through consistent posting schedules and authentic community engagement strategies.
- Initiated collaborative project with influencers in niche, expanding reach and driving significant traffic to main website.
- Analyzed performance data to refine content strategy, leading to improved engagement metrics across all channels.
- Implemented user feedback system on website to gather insights, using this feedback to guide future content creation.
- Improved community interaction on social media platforms, responding to comments and messages, fostering loyal and active community.
- Developed comprehensive content calendar to streamline production, ensuring timely publication and fostering audience growth.
Creative Director/Curriculum Coordinator
Rabbit Publishing
01.2017 - Current
- Elevated company reputation through consistent delivery of high-quality creative content.
- Monitored industry trends to keep creative materials fresh and engaging.
- Built strong relationships with clients, leading to long-term partnerships and repeat business opportunities.
- Developed high-impact creative trailers and promotional content for company campaigns from concept to completion.
- Evaluated and contributed to creative team ideas and translated into actionable project plans.
- Championed a culture of creativity, encouraging team members to take risks and push boundaries in their work.
- Streamlined creative processes for improved efficiency and team productivity.
Education
A.B.A Paralegal Certificate - Legal Studies
William Rainey Harper College
Palatine, IL06.2008
Masters Of Science In Education - Education/Reading
Northern Illinois University
Dekalb, IL06.1994
Bachelor Of Arts -
North Central College
Naperville, IL06.1987
Skills
- Video Editing
- Audience Engagement
- Digital Photography
- Content Strategy
- Social Media Marketing
- Social Media Management
Affiliations
Member Curio Experience Chicago
Fashion Association
Active as a member of the Curio Experience Chicago. Featuring fashion designers in Chicago
Timeline
Fashion/Lifestyle Content Creator @lindasgotstyle
Self Employed
08.2023 - Current
Creative Director/Curriculum Coordinator
Rabbit Publishing
01.2017 - Current
A.B.A Paralegal Certificate - Legal Studies
William Rainey Harper College
Masters Of Science In Education - Education/Reading
Northern Illinois University
Bachelor Of Arts -
North Central College
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