Summary
Overview
Work History
Education
Skills
Accomplishments
Certification
Timeline
Generic

Lindsay Porter

Magnolia,TX

Summary

Dynamic Marketing Director with a proven track record at Chick-fil-A, excelling in strategic planning and relationship building. Spearheaded comprehensive marketing initiatives, enhancing brand visibility and engagement. Expert in digital marketing and project planning, driving successful promotional events and optimizing team performance for increased customer satisfaction.

Overview

17
17
years of professional experience
1
1
Certification

Work History

Marketing Director

Chick-fil-A
11.2022 - Current
  • Built strong relationships with industry professionals and influencers.
  • Developed comprehensive marketing plans in alignment with overall business goals and objectives.
  • Oversaw the creation of compelling marketing materials, including brochures, presentations, and social media content.
  • Directed trade show participation, maximizing exposure for company products and services.
  • Build catering and outside sales at least 15% each year.

Service Administrator, Marketing Lead

HEB Grocery Store
09.2011 - 11.2022
  • Trained new employees on company procedures in order to contribute to their rapid integration into the team.
  • Planned and organized sampling events by working hand-in-hand with retail store managers and leaders.
  • Directed and supported consumer and retail activity by working closely with front end team.
  • Maintained a clean and organized work station, ensuring a positive retail environment for customers.
  • Demonstrated flexibility by adapting to various roles within the retail environment as needed.
  • Optimized retail space utilization by creating efficient floor plans that enhanced shopping experience for customers.
  • Recruited hired, and trained top-performing retail teams, enhancing overall district performance.
  • Managed budgets and financial reports to ensure profitability and operational efficiency across all measures.

Operations Manager

Office Depot
03.2008 - 09.2011
  • Supervised operations staff and kept employees compliant with company policies and procedures.
  • Empowered employees to take ownership of their responsibilities in order to increase accountability and improve performance outcomes.
  • Conducted regular performance reviews, identifying areas for improvement and developing individual action plans to address them.
  • Managed inventory to achieve timely and accurate delivery of goods and services.
  • Developed and maintained relationships with external vendors and suppliers.
  • Established positive and effective communication among staff and organization leadership, reducing miscommunication, and missed deadlines.
  • Achieved higher employee retention rates by encouraging a positive work environment and providing opportunities for professional growth.
  • Developed and implemented strategies to maximize customer satisfaction.
  • Assisted in recruiting, hiring and training of team members.
  • Interacted well with customers to build connections and nurture relationships.

Education

Associate of Science - Health Administration

University of Phoenix
Colorado Springs, CO
01-2010

Skills

  • Networking
  • Project planning
  • Scheduling
  • Operations management
  • Marketing
  • Sales
  • Social media marketing
  • Relationship building
  • Creative and innovative
  • Promotional events
  • Public and media relations
  • Customer relationship management (CRM)
  • Budgeting and allocation
  • Team recruiting and hiring
  • P&L management
  • Training and onboarding

Accomplishments

Accepted into HEB's SORM program in 2015

HEB's Woman Of Distinction 2021, Magnolia, Texas

Increased Outside Sales 48% in 2024, Chick-fil-A, The Woodlands, Texas

Supervise 180 Team Members amongst 3 Chick-fil-A locations





Certification

Food Safety Manager, 2023


Timeline

Marketing Director

Chick-fil-A
11.2022 - Current

Service Administrator, Marketing Lead

HEB Grocery Store
09.2011 - 11.2022

Operations Manager

Office Depot
03.2008 - 09.2011

Associate of Science - Health Administration

University of Phoenix

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