Summary
Overview
Work History
Education
Skills
Timeline
Generic

Lisa Fletcher

Relocating To Mississippi Summer 2025

Summary

Demonstrates strong analytical, communication, and teamwork skills, with proven ability to quickly adapt to new environments. Eager to contribute to team success and further develop professional skills. Brings positive attitude and commitment to continuous learning and growth.

Overview

14
14
years of professional experience

Work History

Radiology Marketing & Business Development

NORTHSIDE HOSPITAL
03.2018 - Current
  • Exceptional with building and maintaining relationships at all levels.
  • Understand customer needs and requirements, providing consultative services, solutions, and meeting needs.
  • Extensive new product launch experience: leading the product management process utilizing project management and strategic marketing skills
  • Develop annual territory sales and marketing plans, forecasting volumes ensuring revenue targets and goals are met. Increases of 23% experienced year over year.
  • Collaborated with marketing team to design targeted radiology services campaigns that attracted new customers and increased brand awareness.
  • Served as a trusted point-of-contact between healthcare providers and radiology personnel, facilitating clear communication to address concerns or problems efficiently.
  • Proven ability to analyze complex business situations, identifying successful solutions.
  • Self-motivated, with a strong sense of personal responsibility.
  • Work effectively in fast-paced environments.
  • Skilled at working independently and collaboratively in a team environment.
  • Increased radiology sales revenue by developing and implementing effective sales strategies resulting in 32% increase in repeat business and regular increase in new business.
  • Organized training sessions for physician practices, ensuring up-to-date hospital services knowledge and providing resources for doctors and patients.
  • Enhanced product knowledge through continuous training, enabling effective communication of unique selling points to clients.
  • Attended industry events and networking functions to establish new contacts while maintaining existing professional relationships within the healthcare sector.

Independent Contractor & Program Director

ON LOCATION
01.2015 - 04.2024
  • Event planning and activation, travel management, hospitality, and operations
  • Delivered outstanding service to customers to maintain and extend relationships for future business opportunities domestically and abroad.
  • Offered creative problem-solving techniques when faced with unexpected obstacles during the course of a project.
  • Assist with product line planning for our gifting suites and experiences.
  • Negotiated contracts with clients, ensuring clear communication of project scope and expectations for both parties.
  • Adapted quickly to changing demands or unforeseen challenges within a project''s scope without compromising results.
  • Developed and maintained strong working relationships with clients, leading to repeat business and referrals.
  • Worked on events such as the Super Bowl, Sugar Bowl, The Masters, Orange Bowl, NFL International Series, Rose Bowl, Fiesta Bowl, NASCAR, Ryder Cup, and Final Four.
  • Consulted with buying personnel to gain advice regarding types of products and services expected to be in demand
  • Responsible for general management of all activities within assigned event.
  • Devised and implemented processes and procedures to streamline operations.
  • Developed market-specific merchandising and promotional strategies to expand market share
  • Assisted in developing creative content such as videos and presentations used during corporate meetings or conferences
  • Managed event planning and execution using strong attention to detail and communication skills
  • Maintained accurate records of all financial transactions related to projects, illustrating proficiency in bookkeeping processes

Director Volunteer Services & Community Outreach

NORTHSIDE HOSPITAL
05.2011 - 03.2018
  • Assumed a dual role to promote community service initiatives and oversee the sales, increased profitability, and buying for two gift shops while managing the volunteer program
  • Established the procedures for recruiting, interviewing, and onboarding volunteers building a team of 483 adults and 104 teen members.
  • Managed relationships with a diverse portfolio of physicians, key opinion leaders, distributors, c-suite executives, and community leaders
  • Directed outreach and fundraising programs
  • Directed all aspects of project management including planning, budgeting, staffing, scheduling, monitoring, and reporting
  • Developed high-performing teams by providing mentorship, guidance, and opportunities for professional growth.
  • Expertly managed sales records, monthly quality assurance metrics, delivery and payment timeliness protocol
  • Enhanced team collaboration through regular communication, goal setting, and performance evaluations.
  • Strengthened internal controls by reviewing existing policies and procedures, ensuring compliance with regulatory requirements.
  • Optimized staff performance by designing comprehensive training programs tailored to individual needs.

Education

Bachelor of Science - Business Management & Marketing

WESTERN GOVERNORS' UNIVERSITY

Associate in Arts (A.A.) - Early Childhood Education (AECE)

GAINESVILLE COLLEGE

Skills

  • Account Management & Relationship
  • Sales & Marketing
  • Business Development and Planning
  • Strategic Partnerships
  • Internal and External Communications
  • Marketing Strategies
  • Customer Success Management
  • Event Management
  • Training Management
  • Team Leadership
  • Easily Adaptable
  • Business Intelligence
  • Business Relationship Management
  • Cross-functional Collaboration
  • Business Development
  • Key Opinion Leaders
  • Friendly, positive attitude
  • Teamwork and collaboration
  • Customer service
  • Problem-solving

Timeline

Radiology Marketing & Business Development

NORTHSIDE HOSPITAL
03.2018 - Current

Independent Contractor & Program Director

ON LOCATION
01.2015 - 04.2024

Director Volunteer Services & Community Outreach

NORTHSIDE HOSPITAL
05.2011 - 03.2018

Associate in Arts (A.A.) - Early Childhood Education (AECE)

GAINESVILLE COLLEGE

Bachelor of Science - Business Management & Marketing

WESTERN GOVERNORS' UNIVERSITY
Lisa Fletcher