Versatile business leader bringing over 30 years of experience in Healthcare Professional media strategy, planning, & execution. Strategic problem-solver, change manager and visionary executive with success implementing media plans to meet current and future needs. Experience across all healthcare specialties and market access with launch to end of life cycle products and devices.
The AMM is a leading healthcare industry association bringing together professional medical media owners, publishers, and ad agencies, along with pharma and device manufacturers. Main focus is to set industry principles and standards, advocate for the value of medical media which educates health care providers and create better patient outcomes.