Summary
Overview
Work History
Education
Skills
Work Availability
Timeline
SeniorSoftwareEngineer

Lisa Johnson

Brooklyn Center,MN

Summary

Energetic Event Manager with 15+-year successful career in planning, coordinating and delivering small to large-scale industry specific events on time and within stringent budgets. Proven ability to develop creative, effective and successful event strategies. Adept at managing all aspects of event planning including logistics, venue selection and catering.

Overview

15
15
years of professional experience

Work History

Event Planning Manager

Canon Medical Informatics
Minnetonka, MN
12.2022 - Current
  • Managed $750k comprehensive budget to stay within financial constraints, to deliver at or below projected costs.
  • Worked with professional vendors to create memorable and successful events
  • Promoted adherence to industry event requirements through delegation, prioritizing and management of entire event lifecycle from concept to execution
  • Evaluated existing plans, processes and events planning services to identify opportunities for improvement.
  • Delivered prompt payment for event vendors, venues, staff and transportation providers
  • Developed and distributed event surveys to gather feedback and assess event success
  • Supported senior leadership by developing status reports on activities related to planning, scheduling, cancellation, inquiries, resourcing, risk mitigation, and proposal development for various events

Marketing Manager

Midwest Sign & Screen Printing Supply Co
St. Paul, MN
09.2008 - 01.2022
  • Managed yearly marketing budget and associated P&L to develop and execute marketing strategies and sales plans for business segments
  • Managed internal and external digital and social media campaigns to promote brand awareness, increase lead generation, and promote sales
  • Implemented monthly digital marketing campaigns with vendors to promote their products, including 4-month promotion that resulted in 15% increase in 3M product sales
  • Collaborated on full redesign of corporate e-commerce website utilizing Magento 2 platform, and account setup process, resulting in averaging 11% quarterly sales
  • Created company brand messaging and collateral materials, including sales tools, sell sheets, and presentations
  • Managed and cultivated relationships with multiple outside vendors and contractors, including event companies, manufacturers, for event management

Education

Bachelor of Science - Finance

St. Cloud State University
05.1995

Skills

  • Budget Management and Allocation
  • Vendor Service Coordination
  • Magento 2 E-Commerce Platform
  • Microsoft Office Suite
  • Company Branding
  • Events Requirements Gathering
  • Trade Association Events and Relations
  • Event Registration Management (CVENT)
  • Team Leadership and Motivation
  • Layout Selection
  • Venue Selection
  • Business Growth

Work Availability

monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Timeline

Event Planning Manager

Canon Medical Informatics
12.2022 - Current

Marketing Manager

Midwest Sign & Screen Printing Supply Co
09.2008 - 01.2022

Bachelor of Science - Finance

St. Cloud State University

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Lisa Johnson