Lisa Mermelstein

FIT, Adjunct Instructor, Web Design

Smart Revenue, Luth Research, and Emic Insight, Inc., Contract Ethnographer

• Delivered engaging training sessions to boost performance and knowledge retention.
• Conducted field surveys to collect qualitative data for analysis.
• Coordinated logistics for fieldwork and remote training, managing travel and equipment procurement.
• Organized interviews with participants in remote areas to gather insights.

• Company Overview: Company Overview: Nielsen Business Media, Online
• Instructional Designer/Manager - Managed IT Department training program for content management systems (CMS) and software used in digital media, editorial department. Owned and maintained Editorial Training.
• Facilitated workshops and developed training materials for more than forty brands in a multi-market publishing house. Clients included Billboard Magazine, The Hollywood Reporter, Adweek, Brandweek, Backstage, and Training Magazine. Forty brands and expos altogether.
• Effectively executed new software rollouts, within aggressive time frames. Assessed objectives, analyzed needs, and identified areas for relentless improvement.
• Evaluated the training needs of team members, as well as external customers and clients, in order to develop appropriate programs.
• Provided technical expertise to troubleshoot system issues quickly and accurately.
• Maintained a positive and encouraging attitude to motivate group members to achieve their goals.
• Collaborated with subject matter experts across departments to develop comprehensive curricula for various topics.
• Designed job aids, reference materials, technical manuals, and other instructional materials for use during training sessions.
• Developed and conducted training programs for new hires and existing staff, emphasizing customer service skills.
• Provided guidance and mentorship to newly hired trainers on curriculum development techniques.