Lissette Morales
Los Angeles,CA
Summary
Expanding audience reach and driving revenue growth for the company. Highly motivated professional excited to contribute to your team.
Overview
14
14
years of professional experience
Work History
Digital Marketing Intern
Media Buyer Bridge
2023.12 - Current
- Set up campaigns with different Ad sets for Health Care Lead Generation.
- Ran up to $1,200 a day on different campaigns and Ad sets.
- Generated leads for an average cost of $23 which were sold for $40.
- Helped design a marketing funnel.
- Tested, Killed and Scaled campaigns and Ad sets.
- Analyzed website metrics such as page visits and conversions to measure success of campaigns.
- Used Advanced strategies like Cost Cap and Bid Cap Campaigns to maximize results.
- Summarized data to present results and recommendations.
- Created lookalike audiences on campaigns performing well to maximize results.
Patient Relations Coordinator
Good Health Psychiatric Services PC
2022.12 - Current
- Helped address client complaints and referral services. While addressing client complaints, it was addressed that our referrals were not being contacted in a timely manner. A workflow was developed and implemented procedures to improve customer service and referrals.
- Proved successful working within tight deadlines and fast-paced atmosphere by verifying health insurance on a daily basis to ensure patients know their coverage prior to appointment.
Lead Patient Care Coordinator/Billing
Valley Institute Of Prosthetics & Orthotics
2019.04 - 2022.12
- Proved successful working within tight deadlines and fast-paced atmosphere by managing over 300 charts, running reports to retarget existing patients, and running reports to contact new patients on a weekly basis.
- Love working in a team. Trained over 10 people over the course of 3 years who were all under my supervision.
- Assisted in developing and implementing patient care work flows and monitored patient reports on a weekly basis to make sure no changes needed to be implemented.
Substitute Teacher
Kern High School District
2016.01 - 2017.12
- Managed classrooms of 15 to 45 high school students during absence of their teachers.
- Taught lessons on relevant children's books, poems, movies and themes to promote student interest.
- Modified general education curriculum for special-needs students based upon variety of instructional techniques and technologies.
Substitute Teacher
Wasco/Delano Joint Union High School District
2015.04 - 2015.12
- Managed classrooms of 15 to 45 high school students during absence of their teachers.
- Taught lessons on relevant children's books, poems, movies and themes to promote student interest.
- Modified general education curriculum for special-needs students based upon variety of instructional techniques and technologies.
Sales Representative
Prime Communications At&t
2010.06 - 2014.01
- Served as main liaison between customers, management and sales team.
- Helped drive sales goals and reached monthly quotas of $8000 or more per team member.
- Created and maintained organized database to develop promotional sales
- Identified and qualified customer needs, developed sales strategies and negotiated and closed profitable projects with 85% success rate.
- Trained over 20 incoming team members.
Education
Meta Ads, TikTok Ads, & Google Ads
Media Buyer Bridge
2023
Bachelor of Arts - Business Administration Marketing
California State University - Bakersfield
Bakersfield, CA06.2015
Skills
- Meta Ads
- TikTok Ads
- Google Ads
- Design & Create Marketing Funnels
- Audience & Market Analysis
- Split Testing
- Data Analysis
- Pixel Installation
- UTM & Advanced Attribution Tracking
- Advanced Bid Strategies
- Advanced Audience Segmentation
- Lead Generation & Ecommerce Strategies
Affiliations
- Volunteer at church biweekly
- Home school teacher
Languages
Spanish
Full Professional
Timeline
Digital Marketing Intern
Media Buyer Bridge
2023.12 - Current
Patient Relations Coordinator
Good Health Psychiatric Services PC
2022.12 - Current
Lead Patient Care Coordinator/Billing
Valley Institute Of Prosthetics & Orthotics
2019.04 - 2022.12
Substitute Teacher
Kern High School District
2016.01 - 2017.12
Substitute Teacher
Wasco/Delano Joint Union High School District
2015.04 - 2015.12
Sales Representative
Prime Communications At&t
2010.06 - 2014.01
Meta Ads, TikTok Ads, & Google Ads
Media Buyer Bridge
Bachelor of Arts - Business Administration Marketing
California State University - Bakersfield
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