LIZZIE DONOHUE
Brooklyn,NY
Summary
Disciplined designer and branding professional fostering creative development, visual communication initiatives, and combining design and research for creative problem-solving.
Overview
4
4
years of professional experience
Work History
Junior Graphic Designer
SGA@NYC
10.2020 - 04.2023
- Created digital image files utilizing Adobe Creative Cloud for use in digital and traditional printing methods.
- Designed layouts, templates, and unique branded looks for online and offline branding strategy.
- Managed trend forecasting meetings, identifying new trends and predicting how they will impact the industry.
- Wrote clear and concise copy and specs.
- Oversaw the product and packaging design processes through all steps - from research and conceptualization, to first draft, production, feedback, and finalization.
- Met with customers to present mockups and collect information for adjustments.
Web Director
Blush Magazine
01.2019 - 05.2020
- Conceptualized, planned and executed original designs for wide range of website properties.
- Utilized SEO techniques to optimize website content, improve search engine rankings, and increase traffic.
- Trained support staff in site implementation, updating and maintenance procedures.
- Troubleshot issues with websites and fixed scripting and use issues.
- Wrote copy for editorials, articles, and social media.
- Helped organize and manage successful events with attendance of over 150 people.
- Key role to website winning a 2019 Pacemaker Award by the Associated Collegiate Press.
Trend Forecasting Beauty Intern
Fashion Snoops
05.2019 - 08.2019
- Carried out extensive market research using internal and external data to understand trends in research output and plan accordingly.
- Created compelling visuals and graphics for online reports.
- Copy-wrote and edited reports for online publication.
- Researched and analyzed macro and micro trends within beauty, skincare, health and wellness industries.
Education
Bachelor of Arts - Fabric Styling
The Fashion Institute of Technology, State University of New York
New York, NY06.2020
Minor - Art History
The Fashion Institute of Technology
New York, NY06.2020
Associate of Arts - Photography & Related Media
The Fashion Institute of Technology, State University of New York
New York, NY06.2018
Skills
- Proficient in Adobe Creative Cloud
- Content Development and Strategy
- Campaign Implementation
- Branding & Identity
- Product Development
- Packaging Design
Websites
Timeline
Junior Graphic Designer
SGA@NYC
10.2020 - 04.2023
Trend Forecasting Beauty Intern
Fashion Snoops
05.2019 - 08.2019
Web Director
Blush Magazine
01.2019 - 05.2020
Bachelor of Arts - Fabric Styling
The Fashion Institute of Technology, State University of New York
Minor - Art History
The Fashion Institute of Technology
Associate of Arts - Photography & Related Media
The Fashion Institute of Technology, State University of New York
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