LOREN ARETHAS
New York,NY
Summary
Sales Professional An energetic, polished sales and customer service professional with a proven track record of developing customer relationships and cultivating sales. Dedicated sales professional with history of meeting company goals utilizing consistent and organized practices. Skilled in working under pressure and adapting to new situations and challenges to best enhance the organizational brand.
Overview
28
28
years of professional experience
4
4
years of post-secondary education
Work History
Design Associate
INTERFACE/ FLOR
12.2012 - 04.2020
- Proactively engaged clients to build relationships in order to sell high end luxury carpet tile as an integral part of an overall interior design solution to consumers and interior designers.
- Worked collaboratively with New York Sales team to meet and surpass revenue goals, educating clients and all stake holders on Interface’s Sustainability Program.
- Assisted in seasonal display changes to ensure branding standards.
- Built own personal book of business by driving store sales through client follow-up, phone calls and personalized outreach, as well as customer service.
- Won Salesperson of the Year Award for three consecutive years.
Associate Publisher/Sales Manager
WAINSCOT MEDIA, New York Spaces Magazine
01.2008 - 03.2012
- Managed the sales cycle of prospecting, cold calling, lead generation, deal negotiation and relationship management for own book of business as well as a staff of three account executives.
- Developed creative initiatives and unique programs to drive new business; such as market segment specific advertising sections, on-line sponsorship opportunities and event partnerships.
- Was the brand ambassador for the magazine and trained sales staff.
- Exceeded print and digital revenue targets year after year.
Home Furnishings Director
10.2005 - 12.2007
- Leveraged broad business and industry expertise to successfully help launch New York Spaces into the interior design marketplace.
- Top seller in print and web advertising calling on national accounts as well as local business dealing directly with business owners and ad agencies that target highest net worth demographic in the country.
- Promoted to Associate Publisher.
Account Manager
ALT. SPEC
06.2000 - 11.2004
- Prospected, targeted and generated more than 40% of the annual print revenue in the premiere edition of this Architectural and Design Directory.
- Secured endorsements from key industry leaders at major architectural firms.
- Articulated and advanced the mission of the company and the brand.
Northeast Regional Manager
INTERIORS magazine
11.1990 - 05.2000
- Responsible for selling advertising spaces and managing accounts for the Northeast Region and Canada.
- Twice nominated for the company wide Salesperson of the Year Award for Outstanding Achievement in Sales.
- Developed sponsorship opportunities in conjunction with the annual Designer of the Year Awards.
Education
Bachelor of Arts - Communications Arts & Sciences
City University of New York Queens College
09.1976 - 09.1980
Skills
Superb eye for detail
undefinedTimeline
Design Associate
INTERFACE/ FLOR
12.2012 - 04.2020
Associate Publisher/Sales Manager
WAINSCOT MEDIA, New York Spaces Magazine
01.2008 - 03.2012
Home Furnishings Director
10.2005 - 12.2007
Account Manager
ALT. SPEC
06.2000 - 11.2004
Northeast Regional Manager
INTERIORS magazine
11.1990 - 05.2000
Bachelor of Arts - Communications Arts & Sciences
City University of New York Queens College
09.1976 - 09.1980
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