Summary
Overview
Work History
Education
Skills
Timeline
Generic

Lucas Honaker

North Tazewell,VA

Summary

Decisive marketing manager with experience driving company growth through creative and innovative strategies. Resourceful team leader skilled at analyzing market trends and customer needs to develop highly effective and targeted marketing campaigns. Successfully drives market share, brand recognition and revenue improvement. Adept at cultivating custom-tailored campaigns.

Overview

4
4
years of professional experience

Work History

Marketing Manager

Harman Energy
Bluefield, WV
01.2024 - Current
  • Designed graphics and logos for advertisements, newsletters, and other marketing collateral.
  • Drafted press releases announcing new products or services.
  • Collaborated with internal teams on product launches and advertising strategies.
  • Researched emerging technologies in digital marketing space.
  • Developed and implemented marketing plans for new products.
  • Maintained relationships with key customers through regular communication.
  • Generated ideas to increase sales through creative promotions.
  • Managed social media accounts and campaigns.
  • Performed market analysis to better understand target audiences.
  • Conducted customer research to gain insights into consumer behavior.
  • Coordinated with external vendors to produce promotional items
  • Evaluated the effectiveness of marketing campaigns using analytics tools.
  • Created content for promotional materials, including brochures, flyers, and websites.
  • Formulated and launched marketing and promotional campaigns to maximize profits.

Bookkeeper

Burch Industrial Group
Raven, VA
11.2023 - 01.2024
  • Conducted monthly bank reconciliations.
  • Applied mathematical skills to calculate totals, check figures, and correct problems with physical and digital files.
  • Prepared bank reconciliations, managed field audits and reviewed accounting records for accuracy.
  • Managed financial transactions and recordkeeping with precision, ensuring accuracy in ledgers and accounts.
  • Managed inventory records, adjusting entries for discrepancies and reporting changes.

Parking Attendant

Cavitts Creek Park
Tazewell, VA
06.2021 - 11.2023
  • Resolved customer complaints in a professional manner while following established guidelines.
  • Assisted other staff members with various duties as requested by management.
  • Reported any suspicious activity observed in the lot immediately to management.
  • Monitored entrances, exits and lots to ensure compliance with parking policies.
  • Greeted customers and provided information about parking fees, regulations and services.
  • Collected payments for parking fees from customers.
  • Processed cash transactions accurately and promptly while adhering to all cash handling procedures.
  • Led a crew of general laborers to perform tasks such as mowing, cutting trees, and overall park maintenance.

Education

Bachelors Business Management - Business Management

Bluefield University
Bluefield, VA
05-2024

Skills

  • Digital marketing
  • Content creation
  • Data analysis
  • Social media management
  • Email marketing
  • Market research
  • Brand development
  • Project management
  • Team collaboration
  • Effective communication
  • Problem solving
  • Time management
  • Creative thinking
  • Creative direction
  • Business development
  • Strategic planning
  • Partnership development
  • Collateral creation
  • Marketing campaign development

Timeline

Marketing Manager

Harman Energy
01.2024 - Current

Bookkeeper

Burch Industrial Group
11.2023 - 01.2024

Parking Attendant

Cavitts Creek Park
06.2021 - 11.2023

Bachelors Business Management - Business Management

Bluefield University

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