Professional Summary
Overview
Work History
Education
Skills
Timeline

Lucy Bina

Target HQ
3
years of professional experience

Highly motivated and driven Merchant with both Owned Brand and National Brand experience. Is a self-starter and actively seeks opportunities to gain experience and personal development. Detail-oriented and organized to streamline efficiency by providing clear, concise and accurate communication and information. Brings an analytical and forward thinking approach to the Team.

Work History

Senior Merchandise Specialist

7 Months
Target HQ | 01.2026 - Current

Solely manages a product assortment of ~900 items and ~100 vendors.

Key member of the line review product pitch process.

Skilled in analyzing the financial health of the product assortment.

Primary contact for all item maintenance questions regarding digital purchasability, cost fluctuations, attribute updates.

Oversees end to end item setup, working collaboratively with the Vendor team throughout the process.

Skilled in supply chain and inventory processes.

Collaborated with internal and external teams to optimize product placement for enhanced customer engagement.

Successfully onboards new Target vendors, providing quick responses and support as needed throughout the process.

Played a key role in the rollout of the newest Target Distribution Center, working in joint communication with the internal, DC and vendor teams to ensure a successful rollout.

Experienced with both Owned Brand and National Brand item creative process.

Works cross-functionally captaining the merchandising immersion with the Target in India Team.

Fulfillment Team Lead

2 Years 1 Month
Target | 11.2023 - 12.2025

Outpaced sales performance year-over-year with a 15.02% fulfilled comp and $27.9 million in sales for 2025.

Led a Team of 60+ Team Members to complete daily workload.

Identified areas of opportunity to lower overall potential sales loss through "item not found" validation process.

Created action plans to help streamline efficiency across the Team to better provide to meet the Guest expectations.

Experienced in performance management and conflict resolution among the Team.

Collaborated crossfunctionally with leaders to ensure the total needs of the business were being met.

Strong understanding of workload planning and financial performance.

Promoted two direct team members to leadership positions under leadership.

General Merchandise Team Lead

6 Months
Target | 05.2023 - 11.2023

Implemented visual merchandising techniques to attract customers and drive sales., POG and VMG setting.

Created action plans to minimize shrink and defects controlled at the store level.

Effectively communicated with both dayside and overnight peers regarding workload plans and collaboration between shifts.

Owned the specific areas of hardlines, essentials, tech, and beauty.

Assisted cross-functionally in all areas of the businesses such as food and beverage, style, Guest services, and production areas.

Promoted one direct team member to a leader under leadership.

Education

Bachelor of Science - Advertising And Marketing Communications

Johnson & Wales University | Providence, RI | 08-2025

Summa Cum Laude

3.93 GPA

MBA - Finance

University of Massachusetts | MA | 05-2027

High School Diploma

St. Francis High School | St. Francis, MN | 05-2022

Summa Cum Laude

3.97 GPA

Skills

Merchandise planning
Category management
Pricing strategy
Product assortment management
Sales analysis
Vendor relations
Customer relationship management (CRM)
Merchandising strategy

Timeline

Senior Merchandise Specialist

Target HQ
01.2026 - CurrentRead More

Fulfillment Team Lead

Target
11.2023 - 12.2025Read More

General Merchandise Team Lead

Target
05.2023 - 11.2023Read More

University of Massachusetts

MBA from Finance
Read More

Johnson & Wales University

Bachelor of Science from Advertising And Marketing Communications
Read More

St. Francis High School

High School Diploma
Read More
Lucy Bina