Result-driven Area Sales Manager with four years of experience leading sales growth, building client relationships, and expanding market share. Adept at coaching teams, analyzing competitive trends, and implementing strategic sales initiatives. Proven track record in business development and territory management. Fluent in Spanish and English.
Overview
22
22
years of professional experience
Work History
Area Sales Manager
Owens Corning/Masonite International
Las Vegas, NV
08.2021 - Current
Increased total sales by 16.06% year-over-year in 2002, reaching $1,459,694, with 94.7% growth in Pro Sales. I have maintained this growth.
Expanded territory revenue by $1.5M through strategic Home Depot account acquisition and competitive conversions.
Achieved 80% year-over-year POS growth in pro sales, and 27% overall year-over-year POS growth.
Hosted monthly team-building calls with the West Coast team to foster problem-solving and morale-boosting.
Coached sales associates on product knowledge, sales incentives, and techniques, strengthening vendor-client relationships.
Regularly traveled to Reno and Northern Arizona to drive brand awareness and market share.
Organized product-focused events to attract new clientele and enhance customer engagement.
Analyzed competitor activity and market trends using Home Depot's stocking positions to improve competitive share.
Closed high-volume deals with construction companies (e.g., Renew Construction, Rosewood Park Apartments, ADJ Contractors).
Delivered sales presentations and trained teams on effective sales strategies.
Utilized Power BI to generate reports and summarize territory trends.
Partnered with merchandising teams to implement profitable pricing strategies.
Brand Ambassador
Hugo Boss
Las Vegas, NV
11.2019 - 01.2023
Build a global clientele base at the Caesar's Palace location, attracting high-profile customers.
Advised clients on fashion trends and product offerings.
Contributed an average of $7,000 per day in store revenue.
Earned Top Part-time Monthly Sales Associate twice, with the highest UPT (Units Per Transaction).
Retail Sales Associate
Home Depot
Las Vegas, NV
08.2003 - 07.2021
Achieved $1M in sales within 8 months at the Pro Desk in the second year.
Reached over $1 million in sales for seven consecutive years before being promoted to supervisor.
Build and maintain strong relationships with vendors and major contractors.
Utilized consultative sales techniques to drive revenue and customer satisfaction.
Trained new associates on product knowledge and company policies.
Managed high value contractor accounts and implemented strategic sales initiatives
Education
Associate of Arts - Business Administration And Management
Contra Costa College
San Pablo, CA
05-2005
Skills
Relationship building
Closing Strategies
Leadership and team development
Sales reporting and data analysis (Power BI, MS Office)
Business Development and B2B Sales
Market Trend Analysis
Account and Territory Management
Public Speaking and Sales Training
Bilingual in English and Spanish
Presentations and proposals
Competitor tracking
Schedule coordination
Lead qualification
Account monitoring
Sales team supervision
Accomplishments
Received a 1 time incentive of $75 for my territory selling the most new product MPDS Doors from Masonite in the 1st quarter of year 2024.
Worldwide Company Recognition for selling the first M-power door in 2023.
Home Depot Customer Service Merrit Award (7x)
Languages
English
Professional
Spanish
Professional
References
References available upon request.
Timeline
Area Sales Manager
Owens Corning/Masonite International
08.2021 - Current
Brand Ambassador
Hugo Boss
11.2019 - 01.2023
Retail Sales Associate
Home Depot
08.2003 - 07.2021
Associate of Arts - Business Administration And Management
Contra Costa College
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