Summary
Overview
Work History
Education
Skills
Languages
Timeline
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Luis Rodriguez

Whittier,CA

Summary

Highly motivated and experienced assistant buyer in the digital/retail space, with strong professional skills in operations, sales, merchandising, e-commerce, B2B networking, and marketing within the fashion/skate industry. The goal is to leverage expertise in a fast-paced environment, with a complete focus on increasing revenue through market research, inventory management, partnerships, and marketing.

Overview

7
7
years of professional experience

Work History

Assistant Buyer

Family Sports
11.2016 - Current
  • Processed purchase orders and established strong relationships with sales representatives in pricing negotiations to achieve cost savings from 10%-5% on average purchases.
  • Conducted market research to ensure neither overflow of inventory or shortage to maintain optimal stock levels based on sales trends and customer demand.
  • Curated diverse and attractive product assortment leading to customer satisfaction and repeat business.
  • Supported Visual Merchandising efforts creating eye-catching displays that increased product visibility and customer engagement.
  • Played key role in developing/launching of Family Sport's first e-commerce website, leveraging marketing tools available on Shopify platform and developed digital marketing strategies and campaigns to drive traffic, increase conversion rates, and optimize user engagement.

Marketing Assistant

Almaraz Marketing
09.2020 - 12.2021
  • Contributed to weekly team meetings, brainstorming sessions and staff appraisals.
  • Collaborated with cross-functional teams to create and update marketing materials, maintaining brand consistency across various channels.
  • Assisted in tracking and analyzing campaign performance metrics, providing actionable insights for ongoing campaign improvements .
  • Conducted market research to identify emerging trends and customer preferences, contributing to strategic decision-making.
  • Managed social media accounts, responding to comments and engaging with followers to enhance brand presence.

Education

Bachelor of Arts - Business

Fullerton College
Fullerton, CA
06.2025

Skills

  • Brand Management
  • Negotiation Skills
  • Proficient in Excel, B2B Sites , Google Analytics And Social Media Tools
  • Analytical Skills
  • Market Research Resulting In Control Costs
  • Manage Budgets

Languages

English
Native or Bilingual
Spanish
Professional Working

Timeline

Marketing Assistant

Almaraz Marketing
09.2020 - 12.2021

Assistant Buyer

Family Sports
11.2016 - Current

Bachelor of Arts - Business

Fullerton College

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Luis Rodriguez