Lyle (Bill) Snitker Ii
Pleasant Hill
Summary
To utilize over thirty-five years of experience in the foodservice industry to find a position that offers growth, professional development and personal satisfaction.
Overview
36
36
years of professional experience
Work History
Director Non-Foods
CORE Foodservice
Des Moines
01.2008 - Current
- Company Overview: (formerly, Hockenberg-Newburgh)
- Manage 24 direct sales representatives who produce $80 million in Non-Foods sales over 12 states.
- Educate and train food representatives on Non-Foods sales products to maximize sales opportunities.
- Call on distributors' senior management level to effectively communicate manufacturers' objectives, marketing strategies, profitability & initiatives.
- Conduct sales trainings to demonstrate the features, advantages and benefits of products and promote effective marketing plans.
- Coordinate distributor business reviews to discuss current and future opportunities for existing and new business.
- Arrange market visits at distributors and key end users to grow sales and develop relationships.
- Create presentations for distributors, operators or principals utilizing PowerPoint, Excel or Word documents.
- Analyze and implement procedures to meet manufacturers' goals and objectives.
- (formerly, Hockenberg-Newburgh)
Foodservice Broker
01.2001 - 01.2008
- Called on wholesale distributors and end-users to promote lines and create a market for new items.
- Calculated and explained profit margins.
- Implemented sales promotions.
- Organized food shows and food cuttings as needed.
Smallwares Specialist
H & H FOODSERVICE
West Union
01.1997 - 01.2001
- Purchased smallwares and small equipment.
- Tracked inventories.
- Designed sales promotions to include both food and equipment vendors to cross merchandise products.
- Calculated bid pricing.
Sales
FARNER BOCKEN COMPANY
Cedar Rapids
01.1990 - 01.1997
- Responsible for calculating profit margins, presenting new merchandise, displaying current inventory and collecting debts.
- Also accountable for accurate product knowledge in order to share new product trends and help with inventory reductions.
Merchandising Manager
FARNER BOCKEN COMPANY
Cedar Rapids
01.1990 - 01.1997
- Developed merchandising strategies to facilitate growth in profits, sales and customer satisfaction.
- Applied merchandising plans through shelf location and product placement.
Warehouse Operator
FARNER BOCKEN COMPANY
Cedar Rapids
01.1990 - 01.1997
- Responsible for picking orders, delivering shipments and arranging in-house products.
Education
Associate of Arts Degree - Business
North Iowa Area Community College
Mason City, IowaConcordia
St. Paul, MinnesotaSkills
- Sales strategy
- Market analysis
- Training development
- Profit margin calculation
- Product presentation
- Customer relationship management
- Team leadership
- Business negotiation
- Performance evaluation
- Effective communication
- Problem solving
- Cross-functional collaboration
- Time management
- Strategic planning
- Presentation skills
- Staff development
- Verbal and written communication
- Strategies and goals
- Vendor relationship management
- Project coordination
- Relationship building
- Team building
- Creativity and innovation
- Negotiation
- Sales management
- Client relations
- Business planning
- Performance management
- Staff management
- Business strategy
- Leadership development
- Industry knowledge
- Team management
- People management
- Coaching and mentoring
- Goal setting
Timeline
Director Non-Foods
CORE Foodservice
01.2008 - Current
Foodservice Broker
01.2001 - 01.2008
Smallwares Specialist
H & H FOODSERVICE
01.1997 - 01.2001
Sales
FARNER BOCKEN COMPANY
01.1990 - 01.1997
Merchandising Manager
FARNER BOCKEN COMPANY
01.1990 - 01.1997
Warehouse Operator
FARNER BOCKEN COMPANY
01.1990 - 01.1997
Associate of Arts Degree - Business
North Iowa Area Community College
Concordia