Summary
Overview
Work History
Education
Skills
Timeline
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Lynn M. Istas

San Jose,CA

Summary

Forward-thinking and results-driven sales leader with more than 10 years of experience in partnership development, account management and wholesaler channel building. Skilled in working under pressure and adapting to new situations and challenges to best enhance the organizational brand.

Overview

9
9
years of professional experience

Work History

Regional Sales Manager

Jiant
04.2021 - Current
  • Achieved sales objectives by coordinating sales team, developing successful strategies, and servicing accounts to strengthen business relationships.
  • Developed and maintained positive relationships with wholesalers and key retailers in assigned sales territories.
  • Generated detailed sales reports and forecasts to analyze performance and track progress.
  • Collaborated with senior executives to evaluate performance in regional area and develop strategies to expand revenue generation.

Senior Market Manager

Flying Embers
10.2019 - 04.2021
  • Evaluated performance against goals and implemented appropriate development plans.
  • Built relationships with wholesalers and retailers to establish long-term business growth.
  • Exceeded sales quotas and increased profitability through effective sales strategy and business planning.
  • Established ambitious sales targets, managed deployment strategies, and developed go-to-market plans to capitalize on every revenue opportunity.
  • Forecasted sales and established processes to achieve sales objectives and related metrics.

Area Sales Manager

Brooklyn Brewery / 21st Amendment Brewing
09.2016 - 10.2019
  • Achieve growth and sales targets by successfully managing sales team; growing new brand by 270% within second year of launch.
  • Design and implement a strategic business plan that expands company’s customer base and ensures strong market presence.
  • Build and promote strong, long-lasting customer relationships through partnering and understanding needs, using a consultant-like sales approach.

Sales Representative

Custom Brewcrafters
04.2015 - 09.2016
  • Grew overall sales and distribution by 22% in 2016, within an already well-established market.
  • Met with existing customers and prospects to discuss business needs and recommend optimal solutions.
  • Generated weekly and monthly reports on sales performance to provide recommendations to meet sales goals.

Sales Representative

North American Breweries
12.2014 - 04.2015
  • Managed customer accounts to secure customer satisfaction and repeat business.
  • Developed and implemented sales strategies to increase profits.
  • Used customer insights to develop innovative sales strategies to increase sales.
  • Utilized CRM software to manage customer accounts and track performance metrics.
  • Developed and implemented marketing plans to increase brand awareness and drive sales.

Education

Master of Public Administration -

SUNY College At Brockport
Brockport, NY
05.2015

Bachelor of Science -

SUNY College At Brockport
Brockport, NY
05.2011

Skills

  • Business Development
  • Client Account Management
  • Distribution Channel Management
  • Sales Forecasting
  • Sales Team Development
  • Inventory Forecasting

Timeline

Regional Sales Manager

Jiant
04.2021 - Current

Senior Market Manager

Flying Embers
10.2019 - 04.2021

Area Sales Manager

Brooklyn Brewery / 21st Amendment Brewing
09.2016 - 10.2019

Sales Representative

Custom Brewcrafters
04.2015 - 09.2016

Sales Representative

North American Breweries
12.2014 - 04.2015

Master of Public Administration -

SUNY College At Brockport

Bachelor of Science -

SUNY College At Brockport
Lynn M. Istas