Summary
Overview
Work History
Education
Skills
Timeline
Generic

Mable McKone

New York,NY

Summary

Creative and dependable professional with a knowledgeable history in fashion retail and wholesale markets. Eager to contribute to team success and goals, by building strong relationships through attention to detail and excellent communication skills.

Overview

4
4
years of professional experience

Work History

Media Planner

Future
08.2022 - Current
  • Strategically partner with 5 verticals of the B2C sales team to create multi-faceted media plans, design pitch decks and optimize performance to drive sales.
  • Maximize effectiveness of over 8 marketing campaigns per week by diversifying strategies across platforms.
  • Manage the pre-sale process for possible $6M revenue opportunities working in NetSuite and GSuite and with Ad Operations, Email, Social and Editorial teams.
  • Develop and improve team performance by training 6 coworkers on latest software and best practices.

E-Commerce Manager

QUAINT
01.2021 - 08.2022
  • Increased monthly revenue 20% via creative and strategic media campaigns across e-commerce and social platforms, that emanated brand identity for a heightened shopping experience.
  • Managed marketing team of 5 to coordinate and execute SEO of website design, traffic and conversion.
  • Redesigned internet presence updating creative with SEO driven copy and blog posts.
  • Drove campaigns to quantify team created reports of revenue goals and future trajectories.

Marketing and Administrative Assistant

Dorabot Inc.
01.2022 - 08.2022
  • Worked closely with product development teams to create innovative marketing materials for sales presentations and client meetings.
  • Completed reports and records via Microsoft Office to diligently handle all documentation for 40 employees.
  • Continually sought and implemented methods that improved daily operations, communication with clients, recordkeeping and data entry that increased efficiency.


E-Commerce Intern

Fab’rik
08.2020 - 12.2020
  • Liaised with sales, marketing and management teams to develop and implement strategies that exceeded monthly sales goals by 50%.
  • Developed a curated shopping experience for online customers, via creative copy and stand out looks.

Customer Service Lead

Farm Hounds
08.2019 - 08.2020
  • Managed over 400 customer accounts and strengthened relationships to ensure excellence in quality and experience.
  • Supervised day-to-day customer service operations to provide staff with guidance and drive productivity.

Exhibition Assistant

Dreamcatcher Sales
01.2020 - 02.2020
  • Assisted showroom preparation, management and vendor communication with brands Show Me Your Mumu, Amuse Society and Richer Poorer.
  • Presented buyers with latest styles leading to support on purchase decisions.

Education

Bachelor of Arts - Communication Studies, Fashion Merchandising

The University of Georgia, Franklin College of Arts And Sciences
Athens, GA

Skills

  • Verbal and Written Communication
  • Brand Messaging
  • Team Collaboration
  • Media Strategy Development

Timeline

Media Planner

Future
08.2022 - Current

Marketing and Administrative Assistant

Dorabot Inc.
01.2022 - 08.2022

E-Commerce Manager

QUAINT
01.2021 - 08.2022

E-Commerce Intern

Fab’rik
08.2020 - 12.2020

Exhibition Assistant

Dreamcatcher Sales
01.2020 - 02.2020

Customer Service Lead

Farm Hounds
08.2019 - 08.2020

Bachelor of Arts - Communication Studies, Fashion Merchandising

The University of Georgia, Franklin College of Arts And Sciences
Mable McKone