Summary
Overview
Work History
Education
Skills
2024 Trade Marketing Leadership Award
Timeline
Generic

Mackenzie Keffer

Newton Falls,OH

Summary

Accomplished Sales Manager offering 3 years of experience developing and maximizing sales. Diligent in building and retaining accounts by providing support and attentive service. Expertise in marketing strategies, product promotion and merchandising to achieve market penetration. Successful record of expanding network connections through persuasive brand imaging.

Overview

5
5
years of professional experience

Work History

Local Chain Account Manager

Reynolds American Inc
10.2024 - Current
  • Fostered lasting relationships with customers through effective communication and quick response, resulting in long-term loyalty and expanded client base.
  • Attended monthly sales meetings and quarterly sales trainings.
  • Analyzed sales and customer data to identify trends and opportunities for increased profitability.
  • Created sales forecasts to target daily, monthly and yearly objectives.
  • Developed and delivered presentations to customers to position products and services.
  • Built and maintained strong relationships to drive business growth.
  • Achieved sales goals and service targets by cultivating and securing new customer relationships.

Sr. Territory Manager

Reynolds American Inc
01.2023 - Current
  • Attended trade shows and industry events to promote company products and services.
  • Analyzed sales data to identify areas for territory improvement and implemented strategies to maximize sales growth.
  • Cultivated relationships with key accounts in territory and provided support to drive customer satisfaction.
  • Established successful account relationships by building rapport and maintaining consistent communication.
  • Implemented promotions and marketing campaigns to increase territory sales and brand awareness.
  • Worked with vendors and suppliers to support timely delivery of products and services.
  • Engaged in product training, demonstrations, consumer awareness, branding, and acquisition initiatives to raise awareness and revenues.

Client Service Representative

Nationwide
05.2022 - 01.2023
  • Utilized active listening skills to identify customer needs and provide appropriate solutions.
  • Collaborated with other departments to develop ways to increase customer satisfaction.
  • Educated customers about billing, payment processing and support policies and procedures.
  • Met customer call guidelines for service levels, handle time and productivity.
  • Provided excellent customer care by responding to requests, assisting with product selection and handling ordering functions.
  • Implemented and developed customer service training processes.

Sales Lead Keyholder

Footlocker Inc.
08.2020 - 05.2022
  • Oversaw employee performance, corrected problems, and increased efficiency to maintain productivity targets.
  • Offered hands on assistance to customers, assessing needs, and maintaining current knowledge of consumer preferences.
  • Opened inventory boxes and restocked shelves.
  • Trained and mentored new employees.
  • Completed store opening and closing procedures.
  • Improved customer service by projecting friendly and knowledgeable attitude.
  • Oversaw store operations by counting cash drawers, reviewing equipment management, and supervising staff.
  • Met sales targets consistently for each shift by positively engaging customers and delivering high levels of service.
  • Engaged with customers to build rapport and promote long-term loyalty for increased sales.

Education

Bachelor of Arts - Business Communication

Youngstown State University
Youngstown, OH
05.2021

Skills

  • Competitive analysis
  • Marketing oversight
  • Performance tracking
  • Business development and planning
  • Territory management
  • Customer support
  • Team Player
  • Project Management
  • Social Media
  • Account management
  • Territory expansion
  • CRM software

2024 Trade Marketing Leadership Award

Drive Business forward and exemplified core vaules

Timeline

Local Chain Account Manager

Reynolds American Inc
10.2024 - Current

Sr. Territory Manager

Reynolds American Inc
01.2023 - Current

Client Service Representative

Nationwide
05.2022 - 01.2023

Sales Lead Keyholder

Footlocker Inc.
08.2020 - 05.2022

Bachelor of Arts - Business Communication

Youngstown State University