Madhulika Agarwal
Brooklyn,India
Summary
Graduate student in MS Media Management with a diverse background in marketing, editorial, and event coordination. Recently volunteered at DIFF, with a passion for managing high-profile media events.
Overview
6
6
years of professional experience
Work History
Marketing and Publicity Associate
Hachette Book Group Inc.
03.2023 - 07.2024
- Curated and executed marketing and publicity campaigns for over 100 new releases, tailoring approaches for varied markets and audiences.
- Created engaging content for Pinterest, Facebook, and Instagram, gaining 50k new followers across four social media platforms in one year.
- Curated book award lists, facilitating strategic submissions, and successfully pitching authors for prestigious awards.
- Researched industry and marketplace trends to develop marketing solutions and enhance business operations.
Editorial Coordinator
DelhiPress
07.2022 - 02.2023
- Provided constructive editorial feedback, proofread, and edited all submissions, managing and coordinating over 100 writers and 20 illustrators weekly
- Conducted editorial meetings, collaborated with graphic artists and post-production teams, and visualized issues by providing detailed illustration briefs
- Conducted market research, created detailed ad copies for marketing, liaised with business professionals, and helped set up in-house audio/visual production unit for OTT platforms.
Editorial Intern
Penguin Random House
06.2022 - 07.2022
- Worked as editorial intern for children's imprint, reviewing, editing, and fact-checking over 30 submissions; assisted with product development and research
- Edited written stories by reviewing sources, proofreading for typesetting errors, and assisting with marketing projects to engage new leads and customers
- Wrote detailed advertising copies for digital platforms and created engaging content for potential customers.
Volunteer
Dharamshala International Film Festival
10.2018 - 11.2018
- Assisted with event coordination and logistics for festival screening and panels.
- Used strong interpersonal communication skills to convey information to others.
- Contributed to audience management and handled inquiries during the festival events.
- Assisted with VIP and filmmaker guest management, providing a positive experience for participants.
Education
Master of Science - Media Management
The New School
New York, NY05.2026
P.G.D - Ashoka University
Sonepat
06.2022
BA(Hons.) - English And Media Studies
Ashoka University
05.2021
Skills
- Canva
- G-Suite
- MS Office
- Adobe InDesign
- Adobe Photoshop
- Adobe Premiere Pro
- Management Support
- Program Support
Languages
English
Native or Bilingual
Hindi
Native or Bilingual
Timeline
Marketing and Publicity Associate
Hachette Book Group Inc.
03.2023 - 07.2024
Editorial Coordinator
DelhiPress
07.2022 - 02.2023
Editorial Intern
Penguin Random House
06.2022 - 07.2022
Volunteer
Dharamshala International Film Festival
10.2018 - 11.2018
Master of Science - Media Management
The New School
P.G.D - Ashoka University
Sonepat
BA(Hons.) - English And Media Studies
Ashoka University
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