Director of Marketing & Social Media
Madison Birky
Huntington University
Valparaiso,IN
Summary
Agricultural Communications student with strong leadership, communication, and organizational skills developed through campus leadership, agricultural fieldwork, and customer-facing roles. Experienced in mentoring peers, planning programs, collecting and reporting data, and creating clear, audience-focused messaging. Known for professionalism, reliability, and a service-oriented approach, with a growing interest in public relations, agricultural communication, and community engagement.
9
years of professional experience
1
Certification
Work History
Director of Marketing and Social Media
1 Year 11 Months- Manage marketing and social media for a small grain and livestock farm, promoting livestock sales and brand visibility.
- Create and edit photo and video content, sale advertisements, and promotional materials.
- Analyze competitor livestock sales to improve marketing strategy and presentation.
- Support livestock marketing through strategic content planning and audience engagement.
Resident Assistant
2 Years- Serve as a primary point of contact for 30+ residents, fostering a safe and inclusive living environment.
- Mentor students through one-on-one conversations focused on personal, academic, and spiritual growth.
- Plan, promote, and execute floor and hall programs to build community engagement.
- Collaborate with Residence Life staff to address concerns and improve programming.
- Enforce university policies with professionalism, consistency, and empathy.
Field Inspector
1 Month- Collected and documented detailed agricultural field data for compliance and research.
- Conducted field inspections and evaluated crop conditions.
- Used mobile applications to accurately report data in real time.
- Communicated findings clearly to supervisors to ensure accuracy.
Back of House Worker
1 Month- Opened and prepared kitchen and assembly line for morning shifts.
- Prepared and assembled food following strict safety standards.
- Maintained a clean, organized, and fast-paced work environment.
Office Worker
11 Months- Processed and mailed customer invoices with attention to accuracy.
- Weighed and probed grain trucks and recorded inventory data.
- Provided customer service to farmers and drivers.
Food Service Worker
5 Years 3 Months- Delivered friendly customer service in a small-business setting.
- Handled cash and electronic transactions responsibly.
- Followed food safety and sanitation standards.
- Trained new staff on food safety protocols and operational procedures.
Education
Bachelor of Science - Agricultural Communications
Core 40 Degree - Academic and Technical Honors
GPA: 3.3 out of 4.0
Vocational School - Business & Marketing
- Developed foundational skills in business, marketing, and management.
Skills
Verbal and written communication
Leadership and mentoring
Team collaboration and independent work
Time management and organization
Canva Pro
Google Workspace
and Microsoft Office
Social media content creation and basic management
Feature and human-interest writing
Event planning and coordination
Attention to detail and accuracy
Certification
- StuKent Advertisement & Promotion Certificate- May 2025
- StuKent Consumer Behavior Certificate- May 2025
- StuKent Public Relations Certificate- May 2025
AWARDS
- Huntington University Faculty Scholarship- Awarded one of the university's highest merit-based scholarships for academic achievement.
- Bob Gray Extra Effort Award (Kouts Track & Field)- Recognized for exceptional dedication, work ethic, and commitment to the team.
Timeline
Director of Marketing and Social Media
Birky Family Farms Grain & Livestock
09.2024 - Current
Resident Assistant
Huntington University
08.2024 - Current
Field Inspector
ICIA & Bayer
07.2024 - 08.2024
Back of House Worker
Chick-Fil-A
06.2024 - 07.2024
Office Worker
Co-Alliance Malden
07.2022 - 06.2023
Food Service Worker
Birky’s Bakery
01.2017 - 04.2022
Kouts High School
Core 40 Degree from Academic and Technical Honors
Huntington University
Bachelor of Science from Agricultural Communications
Porter County Career Center
Vocational School from Business & Marketing