Open To Work
Magaly Ibarra
Federal Way
Summary
Dynamic CRM leader with a proven track record at XPB Global, excelling in workflow optimization and data analytics. Adept at driving project success and fostering client relations, I enhance operational performance and mentor high-performing teams. Passionate about delivering impactful results and cultivating a customer-centric culture.
Overview
9
9
years of professional experience
Work History
Director, CRM- PNW UIS Division
XPB Global
Renton
08.2025 - 03.2026
- Oversaw optimization of Exela's internal CRM platforms, ensuring integration with existing systems.
- Executed workflows to transition CRM team from SmartSource LLC, enhancing team integration and collaboration.
- Collaborated with cross-functional teams to drive project success and innovation.
- Fostered a customer-centric culture while mentoring a high-performing CRM team.
- Monitored KPIs, providing actionable insights to senior leadership for strategic decision-making.
- Identified opportunities for improvement in operational performance metrics, contributing to overall efficiency.
- Conducted regular meetings with department heads to review progress on strategic initiatives.
Critical Communications Office Manager- Seattle Division
SmartSource LLC
01.2024 - 01.2025
- Planned and directed team efforts to ensure timely project completion and issue resolution.
- Facilitated interdepartmental communication to align project objectives.
- Developed policies and procedures to enhance overall office efficiency.
- Negotiated vendor contracts to secure favorable terms and achieve cost savings.
- Trained employees on ERP system (Microsoft BC D365) to enhance user adoption.
Client Services Manager
KP LLC
01.2022 - 01.2024
- Directed daily operations of client services department, achieving profitable fulfillment of customer requirements.
- Maintained strong client relationships by coordinating with internal teams to align on shared goals.
- Implemented successful offline workflow during six-week security incident, preserving revenue and client satisfaction.
- Collaborated with quality team to enhance service levels and streamline processes.
- Developed comprehensive training materials for new team members on client service protocols.
- Trained new staff on customer service processes and procedures, enhancing team effectiveness.
- Published incident response process in company's disaster recovery plan for future reference.
Partial Planner/Day of Coordinator
Pennies Events
01.2021 - 01.2024
- Managed day-of logistics, overseeing smooth transitions and promptly resolving issues to enhance guest experience.
- Coordinated logistics for rehearsals and receptions, aligning all components for seamless event execution.
- Facilitated communication with couples to establish detailed wedding timelines and confirm essential elements.
- Liaised with diverse vendors, including caterers, DJs, and florists, to craft personalized wedding experiences.
Project Manager
Kaye-Smith
01.2018 - 01.2022
- Led interdepartmental teams to deliver projects on time, ensuring client satisfaction.
- Directed end-to-end management of complex communication projects, ensuring completion within scope, budget, and timeline.
- Managed customer inventory levels to ensure project continuity and prevent execution delays.
- Tracked and evaluated program effectiveness, recommending improvements to enhance service quality.
Client Services Representative
Kaye Smith Enterprises
Renton
11.2016 - 01.2018
- Handled client inquiries and delivered timely responses, fostering strong client satisfaction.
- Processed orders and tracked deliveries to ensure prompt service and meet client expectations.
- Managed customer inventory at necessary levels for ongoing projects, preventing disruptions.
- Collaborated with interdepartmental teams to complete projects on time and with accuracy, supporting project success.
- Partnered with Account Directors to successfully execute scopes of work, meeting all client requirements.
- Optimized custom direct mail programs to align with client needs and enhance service delivery.
Education
GED - high school equivalent
Highline Community College
DesMoines, WA01-2010
Skills
- CRM strategy
- Project management
- Data analytics
- Workflow optimization
- Performance metrics
- Client relations
References
Professional references available upon request.
Languages
Spanish
Professional
Work Preference
Job Search Status
Open to workWork Type
Full TimeLocation Preference
HybridSalary Range
$100000/yr - $150000/yrTimeline
Director, CRM- PNW UIS Division
XPB Global
08.2025 - 03.2026
Critical Communications Office Manager- Seattle Division
SmartSource LLC
01.2024 - 01.2025
Client Services Manager
KP LLC
01.2022 - 01.2024
Partial Planner/Day of Coordinator
Pennies Events
01.2021 - 01.2024
Project Manager
Kaye-Smith
01.2018 - 01.2022
Client Services Representative
Kaye Smith Enterprises
11.2016 - 01.2018
GED - high school equivalent
Highline Community College