MAGGIE PEPE

Scotch Plains,NJ

Summary

Dynamic marketing professional with a proven track record of creating impactful campaigns and driving brand growth, now transitioning those skills to the real estate industry. Skilled in digital marketing, lead generation, and market analysis, with a passion for building client relationships and delivering measurable results. Adept at leveraging creative strategies to connect buyers with properties and maximize sales potential.

Overview

years of professional experience

Work History

Marketing Consultant

Emma Real Estate Group

Summit, NJ

09.2024 - 12.2024

Managed social media accounts, including developing content calendars and posting regularly.
Recommended, planned and implemented promotional strategies to increase market share.
Utilized analytics tools to track campaign performance and identify areas for improvement.
Designed sleek, on-brand graphics for traditional and digital marketing campaigns.
Managed digital marketing campaigns across social media resulting in an average monthly increase of 169.2% in accounts reached and 16% increase in total followers on Instagram. Facebook averaged 19,300 monthly views (an increase of 367%) and engagement went up 582%.

Lead Digital Marketing Manager, Global DMI

L’Oreal - Contracted

New York, NY

02.2024 - 09.2024

Developed and executed comprehensive marketing strategies that increase brand awareness
Lead cross-functional teams to create and implement communication strategies for business initiatives
Developed content for all digital media outlets and platforms
Proposed innovative solutions for market challenges
Conducted market research and competitive analysis to support strategic decision-making and identify growth opportunities
Managed multiple communication and social media channels to effectively reach target audiences and maximize impact
Developed and executed strategy and content for new Instagram and YouTube channels

Marketing Manager/ Sales Assistant

Advanced Technical Marketing

Parsippany, NJ

09.2008 - 12.2019

Developed comprehensive marketing strategies for increasing brand awareness
Collaborated cross-functionally aligning initiatives improving customer satisfaction
Led small team fostering collaborative environment enhancing productivity
Assisted sales team with lead generation and prospecting
Prepared sales presentations, proposals, and contracts
Handled customer inquiries and provided follow-up support
Managed customer databases

Education

BS - Marketing

Kean University

Union, NJ

12-2009

Skills

Communication skills

Client relationship management

Market knowledge

Negotiation skills

Marketing and promotion

Problem-solving abilities

Adaptability and resilience

Organization and time management

Timeline