Maiju Hyytiaeinen
Chicago,IL
Summary
Experienced strategic design thinker with a robust business acumen, specializing in envisioning the future. Proven track record in leading innovative business concepts, conducting comprehensive market research, and driving strategic initiatives that meet emerging consumer expectations. Adept at facilitating thought-provoking workshops and building consensus among diverse stakeholder groups. Eager to apply a blend of creative vision and strategic analysis to impact future trends and developments.
Overview
5
5
years of professional experience
Work History
Head of Future Work
Isku Interior Oy
Helsinki
09.2022 - 08.2023
- Developed innovative business concept.
- Conducted primary and secondary research on macro shifts, emerging technology, and evolving consumer expectations in and around the industry.
- Imagined and built out plausible, yet provocative scenarios of what the future might actually look like.
- Facilitated strategic conversations and workshops to inspire thought leaders across the company and industry.
- Working closely with external partners, industry experts, R&D, and thought leaders to gather insights and perspectives on future trends and developments.
Work Environment Specialist
Isku Interior Oy
Helsinki
11.2021 - 09.2022
- Led analytical meetings assessing organizational strengths and weaknesses.
- Facilitated conversations to customers to analyze the challenges and opportunities in their working culture.
- Created training materials for new hires on the company's procedures and policies.
- Assisted in developing strategies to increase customer satisfaction levels.
- Created customer surveys.
- Analyzed data from customer surveys to identify trends in customer behavior, strengths, and weaknesses.
Business Consultant
Brande Oy
Helsinki
05.2018 - 11.2021
- Developed and presented business plans for clients to assist in the decision-making process.
- Assisted in developing marketing strategies for new products based on customer needs analysis.
- Researched industry trends in digital media, technology, and web design best practices.
- Participated in brainstorming sessions to generate new ideas for product features or improvements.
Skills
Strategic Planning
Market Research
Scenario Planning
Workshop Facilitation
Trend Analysis
Problem Solving
Affiliations
- Investing
- Exploring the future of tech and finance
- Following the startups
Languages
Finnish
Native/ Bilingual
English
Professional
Certification
- Google Data Analytics
- Business English Communication Skills
Timeline
Head of Future Work
Isku Interior Oy
09.2022 - 08.2023
Work Environment Specialist
Isku Interior Oy
11.2021 - 09.2022
Business Consultant
Brande Oy
05.2018 - 11.2021
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