Makayla Kazimi
Dublin,OH
Summary
Dynamic professional with proven leadership skills, having successfully expanded enrollment by 80% at Guidepost Montessori. Expert in strategic planning and customer relationship management, generating over $1.4 million in profit at Candid Co. Adept at fostering collaborative team development while implementing effective marketing strategies to drive growth and engagement.
Overview
5
5
years of professional experience
Work History
Lead Guide
Guidepost Montessori of Dublin
10.2024 - 03.2025
- Prepared classroom and materials according to montessori pedagogy and needs of children.
- Worked cooperatively with staff to provide training, support, guidance and constructive feedback.
- Worked with teaching staff to evaluate individual progress and recommend appropriate learning plans.
- Developed and implemented individualized learning plans, group lesson plans and classroom activities consistent with instructional guidelines.
- Conducted conferences to establish and maintain consistent and clear communication with parents.
- Guided children to resolve disagreements and documented issues, incidents and behavior problems for appropriate follow-up.
- Expanded the Montessori program''s reach by networking with local organizations, increasing awareness and enrollment numbers.
- Promoted a culture of inclusivity within the classroom, celebrating diversity and fostering respect among students.
- Helped students develop self-esteem and life skills by fostering healthy conflict-resolution, critical thinking, and communication.
- Managed administrative tasks such as record-keeping, billing, and reporting to ensure efficient operation of the daycare center.
- Implemented ongoing professional development opportunities for staff members, improving overall quality of care provided at the facility.
- Recruited, selected and retained quality administrators, teachers and support staff.
- Executed marketing plan and promoted positive image to achieve enrollment goals.
- Adhered to budgetary guidelines to set financial goals and maintain school profitability.
- Oversaw safety requirements, inspection, and certification procedures to facilitate annual licensing review.
- Conducted tours with families for enrollment.
- Converted 80 percent of tours into clients
Television Producer
Out N About Columbus on ABC6
10.2022 - 08.2023
- Conducted market research and analyzed data to identify target audiences and media channels for advertising campaigns
- Featured client interview segments on ABC6
- Developed media plans that aligned with client objectives and ensured effective delivery of advertising messages
- Negotiated media rates and contracts with media vendors, optimizing budget allocation for maximum reach and impact
- Managed budgets for multiple television productions to ensure cost-effective resources allocation.
- Managed media buys across various platforms, including television, radio, print, and online, ensuring timely placement and delivery of ads
- Ensured smooth transitions between pre-production, production, and post-production stages by maintaining clear communication with all departments involved.
- Monitored campaign performance and analyzed results to measure effectiveness and ROI
- Elevated program ratings by consistently delivering engaging stories that resonated with target audiences.
- Made data-driven recommendations for campaign optimizations, targeting improvements, and budget reallocations.
- Planned video shoots in studio and remotely by managing production through stages to completion.
- Collaborated with cross-functional teams including clients, creative agencies, and media vendors to ensure seamless coordination and execution of media campaigns
- Participated in meetings with producers and production crew to keep program in step with creative vision.
- Stayed abreast of industry trends and emerging media platforms, assessing their relevance and incorporating them into media strategies
- Observed tight deadlines and strict budgetary controls to avoid waste and streamline costs.
- Responsible for cold calling accounts and recovery of previous accounts
- Ensured 80 calls were met in a day
- Prospected new clients via Social Media platforms alongside tradeshows, and CRM system worked closely with Seamless AI, Marketing 360 and Salesforce
Business Development Manager
Candid Co
01.2020 - 10.2022
- Prospect for 100 new account leads per day
- Partnered with 180 new accounts over quarter one and two bringing in an overall $630,000 profit margin towards target market
- Prospect directly with the B2B model implementing new aligner technology in over 250 plus General Dentist offices across the United States
- Formed strong client relationships to ensure book of business continues to grow
- Accelerated candid pro Launch by 2 months earlier than expected through implementation of down funnel processes to ensure team could move at home patients through funnel in a concise and organized manner
- Launched AT-HOME Business to consumer Pipeline alongside another Associate
- Quarter 1 10,000 new clients implemented in pipeline Quarter 2 an additional 16,575 were processed through pipeline Quarter 3 brought 26,579 clients by Quarter 4 we had a total of 69,753 active clients in our sales funnel
- Since the launch of our pipeline over 4 Quarters I generated over $1.4 million in profit margin for the company
- Cultivated numerous SOPs and Learning processes for new hires
- Led, Developed and Facilitated trainings for new hires
- Managed a team of 10 associates within my sales funnel
- Formulated at home projections, KPI’s and metrics
- Reported directly to Sales Manager Vice President and CEO
- Performed client research and identified opportunities for account growth, account penetration and market expansion.
- Negotiated and closed long-term agreements with new clients in assigned territory.
- Analyzed performance metrics to identify areas for improvement and implement corrective actions.
Education
Certificate - Lead Children's House
Prepared Montessorian Institute
08-2026
No Degree - Early Childhood Education
Child Development Associate
12-2019
Associate of Applied Science - Dental Business Management
Ohio Business College
Hilliard, OH05-2015
Mentorship - Social Media Marketing
Rachel Pedersen
Skills
- Effective Communication Skills
- Strategic Planning
- Proven Leadership Skills
- Customer Relationship Management
- Skill Enhancement Coaching
- Collaborative Team Development
- Sales Team Leadership
- Budget Management in Digital Marketing
- Marketing Expertise
- Strategic Marketing Implementation
Timeline
Lead Guide
Guidepost Montessori of Dublin
10.2024 - 03.2025
Television Producer
Out N About Columbus on ABC6
10.2022 - 08.2023
Business Development Manager
Candid Co
01.2020 - 10.2022
Certificate - Lead Children's House
Prepared Montessorian Institute
No Degree - Early Childhood Education
Child Development Associate
Associate of Applied Science - Dental Business Management
Ohio Business College
Mentorship - Social Media Marketing
Rachel Pedersen
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